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The Staging Collective

Virtual Staging Struggles to Sell Real Estate

NAPA, Calif., Feb. 12, 2026 (SEND2PRESS NEWSWIRE) -- The Staging Collective, a growing organization of more than 45 leading staging companies in North America, sees the challenges that virtual staging creates for consumers in purchasing homes every day. Though there is growing investment in virtual and AI design tools, particularly at Zillow, this group of business owners know that virtually staged homes take longer to sell than homes being traditionally staged after lingering on the market virtually staged.

National Collective of Home Stagers Meet REALTORS at National Association of REALTORS’ NAR NXT Event in Boston

BOSTON, Mass., Nov. 7, 2024 (SEND2PRESS NEWSWIRE) -- The value of home staging in today's real estate market will be emphasized by founders of The Staging Collective at NAR NXT 24 this week in Boston. Melinda Christman, Olive & Opal Interiors, St. Louis, Missouri; Patrick Furlow, Step By Stage Interiors, Lakeland, Florida; and Liz Pensiero, Liz Pensiero Staging, Stamford, Connecticut, join 15,000+ attendees for the nation's largest event focused on building business for real estate agents and brokers.