Tag: Advertising and Marketing

Floify’s head of marketing Courtney Dodd named to HousingWire’s 2024 Marketing Leaders list

BOULDER, Colo. /ScoopCloud/ — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that its Head of Marketing, industry veteran Courtney Dodd, has been named to HousingWire’s 2024 Marketing Leaders list. The award celebrates the industry’s most creative and influential marketing minds who have demonstrated a track record of transforming brands, leading teams and driving business results.

Depth promotes Johnna Szegda to vice president role

ATLANTA, Ga. /ScoopCloud/ — Depth, a leading provider of consultative B2B marketing, public relations and reputation management services for technology companies within the residential mortgage finance, financial technology (fintech) and regulatory technology (regtech) industries, announced the promotion of Johnna Szegda to vice president.

RMA Hired by Downtown Kissimmee CRA for Branding & Marketing Strategy

POMPANO BEACH, Fla. /ScoopCloud/ — The award-winning economic development firm, RMA (rma.us.com), is proud to have been selected by the Downtown Kissimmee CRA (DKCRA) to create a Branding and Marketing Strategy for the district, which also includes the Historic Downtown Kissimmee area. RMA boasts a proven track record of success, having revitalized numerous cities and CRA districts across Florida.

Courtney Dodd, Floify’s head of marketing, named a PROGRESS in Lending Sales, Marketing and PR Trailblazer

BOULDER, Colo. /ScoopCloud/ — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that its Head of Marketing, industry-veteran Courtney Dodd, has been named a 2024 Sales, Marketing and PR Trailblazer award honoree by PROGRESS in Lending. Now in its fifth year, the award recognizes the top sales, marketing and public relations executives making the biggest impact on the mortgage industry today.

New Insurance Lead Generation Company Increases Online Visibility for Niche Insurance Agencies and Carriers

SCOTCH PLAINS, N.J. /ScoopCloud/ — Insurerants (Insurerants.com) combines the expertise of two industry veterans, JT Images and PL Communications, known for web design, SEO services, and content optimization tailored for insurance lead generation. With over two decades of joint experience, the partnership provides insurance professionals with the tools and strategies needed to increase sales in niche markets.

Alliance Group Promotes Travis Grenier to Vice President of Marketing

ATLANTA, Ga. /ScoopCloud/ — Alliance Group, a leader in the life insurance and annuity sectors, is thrilled to announce the promotion of Travis Grenier to Vice President of Marketing. Grenier, a ten-year veteran at Alliance Group, has been instrumental in developing the company’s internal video marketing production studio and program, setting a new standard in the independent marketing space within the life insurance and annuity industries.

Carlos Vazquez Enters New Role as Marketing Coordinator at Alliance Group

ATLANTA, Ga. /ScoopCloud/ — Alliance Group, a leading IMO in the life insurance and annuity sectors, is pleased to announce Carlos Vazquez’s transition to a full-time role as Marketing Coordinator within the company’s esteemed marketing team. After an impactful 15 months serving as a Special Assistant to the CEO, Vazquez will now lend his talents to the coordination, prioritization, and execution of daily tasks for the marketing team, further enhancing the support and resources available to Alliance Group’s independent agents, agencies, and partners.

Chrissy Disco Promoted to Alliance Group VP of Agent Experience

ATLANTA, Ga. /ScoopCloud/ — Alliance Group, a leading national IMO in the life insurance industry, recently announced the promotion of Chrissy Disco to Vice President of Agent Experience. Having dedicated nine years to the company, Disco has been a cornerstone in establishing a cohesive style and brand identity for Alliance Group in her previous role as Creative Director. Her significant contributions have been pivotal in crafting the exceptional agent experience that has become synonymous with the Alliance Group name.

Mortgage Industry Veteran Sara Holtz Joins Optimal Blue as Chief Marketing Officer

PLANO, Texas /ScoopCloud/ — Optimal Blue announced today that it has appointed Sara Holtz as chief marketing officer. As a seasoned marketing and communications leader, Holtz brings more than 20 years of career experience, including a decade of driving change in the mortgage industry. As chief marketing officer, Holtz will drive unified marketing and communications strategies to advance Optimal Blue’s business priorities and further extend the company’s influence.

Sports Parenting Email Newsletter Surpasses 3.5M Subscribers, Now the most read Newsletter in Youth Sports

PLANO, Texas /ScoopCloud/ — Six months ago iSport360 partnered with Stack Sports to launch a free weekly newsletter which has now become the largest sports parenting newsletter in youth sports today. With 3.5 million sports parent readers, many of whom are also coaches and sports organizers, the newsletter focuses on helping families play more and worry less. The curated newsletter includes stories about understanding the sports parent psyche, helping coaches and parents work together, nurturing empowered young athletes, nutrition and hydration for a healthy athlete, supporting players’ physical and mental health, and so much more.

Beach Automotive Acquiring Jud Kuhn Chevrolet Dealership

RALEIGH, N.C. /ScoopCloud/ — In a buy-sell by the dealer group, Beach Automotive has purchased the dealership formally known as Jud Kuhn Chevrolet. The dealership was renamed to Beach Chevrolet on finalizing the purchase, January 24, 2024. The dealership, same as the dealer group, will be digitally represented by Sokal, an automotive advertising agency based in North Carolina.

Fineshare FineVoice Embraces its New 1.5 Version Upgrade as a Versatile AI Voice Studio

LOS ANGELES, Calif. /ScoopCloud/ — The usage of audio is in-depth in different areas. However, making voiceovers takes lots of time and is highly skilled. Creators who tried dub can’t always get satisfying results and creators with speech difficulty cannot dub. Moreover, hiring voice actors is expensive. As an intelligent software company, Fineshare brings a major update to FineVoice after a deep dive inside AI voice area. Now, FineVoice is on its way to becoming a versatile AI voice studio.

Digitl Mediums Announces Partnership with MYM Organics

LOS ANGELES, Calif. /ScoopCloud/ — Digitl Mediums, a bi-coastal boutique full services consulting, marketing and branding company, is pleased to announce a strategic partnership with MYM Organics, an Eco-Lifestyle brand encompassing healthy living through organic fashion.

Depth 2023 growth drives key hires in strategic marketing and content development as residential mortgage and real estate industries poise for reboot

ATLANTA, Ga. /ScoopCloud/ — Depth, a leading provider of consultative B2B marketing, public relations and reputation management services for technology companies in the residential mortgage finance, financial technology (fintech), real estate technology (REtech) and related regulatory technology (regtech) industries, will close 2023 with a significantly larger internal team and client roster in anticipation of continued rebound for mortgage and real estate volume.

Black-Owned Consulting Firm Thinkzilla Celebrates 11 Years of Advancing Racial Equity and Economic Opportunity

PHOENIX, Ariz. /ScoopCloud/ — For the past 11 years, CEO Dr. Velma Trayham and her team at Thinkzilla Consulting have been addressing inequality by building and managing programs with the support of public and private partnerships, advancing economic opportunities across diverse and underserved U.S. communities. In addition to the many holidays this month, Dr. Trayham and Thinkzilla, one of the fastest-growing consulting firms in the country, have a lot to celebrate.

Gemoo Introduces Wordance: 100% FREE to Transform Plain Text into Engaging Music-Synced Videos and GIFs in Minutes

LOS ANGELES, Calif. /ScoopCloud/ — Gemoo, the developer of FocuSee, announced the launch of Wordance, a revolutionary AI-powered tool designed to empower users to create captivating music-synced videos and GIFs from plain text effortlessly. Whether for an indie hacker, startup team member, digital marketer, or content creator, Wordance is the go-to solution for generating attention-catching promo videos that resonate with the target audience. What’s better, it’s completely free for everyone to use.

Floify taps Courtney Dodd as head of marketing to reinvigorate brand presence

BOULDER, Colo. /ScoopCloud/ — Floify, the mortgage industry’s leading point-of-sale solution, today announced that Courtney Dodd has joined its team as head of marketing. With 12 years of experience in the mortgage sector, Dodd is set to spearhead Floify’s marketing initiatives and reinforce its position as an innovator in the field.

AguaSeal Launches New Website and Logo

CHARLESTON, S.C. /ScoopCloud/ — AguaSeal, known for its popular MonoSeal Roofing System, a sustainable, fully adhered, fabric-reinforced fluid-applied roofing system that is designed to last the life of your facility, announces this week that they have launched a new website, as well as update their logo.

RMA Expands Services to Support CRA Leaders on Compliance Issues

POMPANO BEACH, Fla. /ScoopCloud/ — The award-winning economic development firm, Redevelopment Management Associates (RMA) is proud to announce an expansion of services supporting Community Redevelopment Agencies (CRAs) in the often gray area of statutory compliance. Due to the frequently misunderstood requirements of the CRA statute before, and the more restrictive change to the statute after 2019, once standard activities and expenditures within CRAs may now violate statutory restrictions on spending.

Jenny Moss joins fintech FormFree as director of marketing

ATHENS, Ga. /ScoopCloud/ — FormFree® today announced the appointment of Jenny Moss as its new director of marketing. The timing of the move comes just as the company is launching its Passport® portable financial ID on October 20 and the FormFree Exchange (FFX), an online marketplace where lenders compete for the business of Passport users, later this year.

Depth promotes Lindsey Neal and Leslie Colley to executive vice president roles

ATLANTA, Ga. /ScoopCloud/ — Depth, a leading provider of consultative B2B marketing, public relations and reputation management services for technology companies within the residential mortgage finance, financial technology (fintech) and regulatory technology (regtech) industries, announced the promotions of Lindsey Neal and Leslie Colley to executive vice president.

Sports marketing guru turns mystery writer for old guys

PORTLAND, Ore. /ScoopCloud/ — Marketing guru, Jon Spoelstra, has always had a penchant for pushing the outrageous. He wrote “Marketing Outrageously,” a Wall Street Journal bestseller, and now he’s at it again. This time he’s written a series of mystery novels for what he calls “old guys” in the “Old Guys Murder Mystery Series.” This fifth novel in the series, “Who is Killing all the Old (and mostly lovable) Mystery Writers?” (ASIN: B0C5S1ZP9M) is scheduled to publish on November 7, 2023.

Glynns Thomas Portraits Adds New Studio Location in Downtown Sacramento

SACRAMENTO, Calif. /ScoopCloud/ — Glynns Thomas Portraits, a leading provider of professional headshot and brand photography services, is excited to announce the opening of its second studio location at 717 K Street in Sacramento, CA. This strategic expansion positions them in the vibrant heart of downtown Sacramento, directly across from the Downtown Commons (DOCO) and the world-renowned Golden 1 Center.

Sokal, an automotive digital agency, announced today that it has been selected as a certified website provider for the Kia Digital Website Program

RALEIGH, N.C. /ScoopCloud/ — The Kia Digital Website Program gives Kia Retailers greater choices and more flexibility in finding certified providers. As a member of the Kia Digital Website Program, Sokal will be able to provide websites and a variety of advertising options for Kia dealers, such as paid search, programmatic display, social media marketing, email marketing and SEO.

Dovinto Announces Entrance to the U.S. Market, the Completion of its Series A Round and Partnership with Digitl Mediums and Nicole Salmeri

BAJA CALIFORNIA, Mexico /ScoopCloud/ — Dovinto Vinicola Destino is pleased to announce that its award-wining wines are entering the United States market which was facilitated by the successful completion of the first of its institutional fundraising efforts. With its rich heritage and dedication to producing exceptional wines, Dovinto aims to captivate wine enthusiasts across America with the unique flavors and characteristics of its uniquely-created premium Mexican wines.

Elevate Your Addiction Treatment Approach: Discover Soberlink’s Groundbreaking Strategies for the Future of Addiction Medicine, Featured in USA Today’s Mental Health Magazine

HUNTINGTON BEACH, Calif. /ScoopCloud/ — Soberlink, a recognized leader in addiction treatment solutions, has been featured in a special edition of USA Today’s Mental Health Magazine focusing on the future of addiction medicine. Soberlink’s state-of-the-art alcohol monitoring system, complete with facial recognition, tamper detection, and AI-powered Advanced Reporting, is defining the future of alcohol addiction treatment.