Category Archives: California Milk Advisory Board (CMAB)

Discover! California Cheese Shops Guide Launches to Support Independent Retailers and Inspire Exploration of California Specialty Cheeses

New statewide resource developed by Real California Milk and the Cheese Trail connects consumers with independent cheese shops throughout the Golden State

TRACY, Calif., July 23, 2026 (SEND2PRESS NEWSWIRE) — Real California Milk and the Cheese Trail today announced the launch of the Discover! California Cheese Shops Guide, a new consumer resource designed to celebrate and support independent cheese shops across California while encouraging consumers to discover the exceptional variety and quality of California-made cheeses.

Real California Milk and the Cheese Trail connects consumers with independent cheese shops throughout the Golden State
Image caption: Real California Milk and the Cheese Trail connects consumers with independent cheese shops throughout the Golden State.

The statewide guide features independent cheese shops that showcase California cheeses, providing consumers with an easy way to explore local destinations, meet knowledgeable cheesemongers and discover the state’s award-winning artisan and farmstead cheeses.

Developed through a partnership between Real California Milk and the Cheese Trail, the guide expands opportunities for consumers to connect with California’s vibrant cheese community and the retailers who help bring specialty cheeses to market.

“California is home to an extraordinary community of cheesemakers producing world-class cheeses that reflect the innovation, craftsmanship and agricultural heritage of our state,” said Jennifer Giambroni, Vice President of Communications for the California Milk Advisory Board. “Independent cheese shops play an essential role in helping consumers discover these exceptional products, learn the stories behind them and build connections with local food producers. The Discover! California Cheese Shops Guide is designed to make those experiences more accessible while supporting the retailers who champion California cheese every day.”

California is America’s leading dairy state and home to one of the nation’s most dynamic artisan cheese communities. More than 50 California cheesemakers produce hundreds of varieties of specialty, artisan and farmstead cheeses, earning recognition at prestigious national and international competitions. From traditional European-inspired styles to innovative new creations, California cheeses reflect the state’s diverse landscapes, cultures and commitment to quality.

The Cheese Trail was founded in 2011 by Vivien Straus to connect cheese lovers with the cheesemakers, farms and retailers behind America’s cheese culture. What began as a regional Sonoma and Marin County initiative has grown into a statewide network that helps consumers discover cheesemakers, creameries, retailers and cheese-focused experiences throughout California, with expansion efforts underway nationwide.

“Cheese shops are among the most important ambassadors for artisan cheese,” said Vivien Straus, founder of the Cheese Trail. “These retailers introduce consumers to new flavors, educate them about cheesemaking traditions and connect them directly to the people and places behind the cheese. We’re excited to partner with Real California Milk on this guide to help more people discover the incredible cheese culture that exists throughout California and to support the independent businesses that make it thrive.”

The Discover! California Cheese Shops Guide highlights destinations throughout Northern, Central and Southern California, encouraging both residents and visitors to explore local communities through cheese. The guide complements the Cheese Trail’s broader mission of connecting consumers with cheesemakers, farms and retailers while helping strengthen California’s specialty cheese economy.

Consumers can access the Discover! California Cheese Shops Guide at https://www.cheesetrail.org/product/discover-california-cheese-shops-guide.

ABOUT CMAB/REAL CALIFORNIA MILK

The California Milk Advisory Board (CMAB) is an instrumentality of the California Department of Food and Agriculture representing California dairy farmers. The CMAB develops and implements marketing programs on behalf of the state’s dairy farmers, including the Real California Milk seal, which certifies dairy products are made with milk from California dairy farm families. Learn more at RealCaliforniaMilk.com, Facebook, YouTube, Tik Tok, Instagram and Pinterest.

ABOUT THE CHEESE TRAIL

Founded in 2011 by Vivien Straus, the Cheese Trail connects consumers with the cheesemakers, farms, retailers and experiences that make up America’s cheese culture. Originally launched as a Sonoma-Marin initiative, the Cheese Trail now serves consumers throughout California and is expanding its model nationwide. Learn more at https://www.cheesetrail.org/.

NEWS SOURCE: California Milk Advisory Board (CMAB)


This press release was issued on behalf of the news source (California Milk Advisory Board (CMAB)), who is solely responsible for its accuracy, by Send2Press Newswire. Image, if any, was provided by the news source and not this website or the wire service. Information is believed accurate, as provided by the news source, but is not guaranteed.

To view the original story, visit: https://www.send2press.com/wire/discover-california-cheese-shops-guide-launches-to-support-independent-retailers-and-inspire-exploration-of-california-specialty-cheeses/

Copr. © 2026 Send2Press® Newswire, Calif., USA. -- REF: S2P STORY ID: S2P136982 NOREL-3B

 

Celebrate America’s 250th Birthday with Festive California Dairy-Inspired Recipes

Real California Milk offers red, white and delicious ways to gather with family and friends this Fourth of July

TRACY, Calif., June 24, 2026 (SEND2PRESS NEWSWIRE) — As Americans prepare to celebrate the nation’s 250th birthday, Real California Milk is helping families make the holiday even more memorable with festive recipes featuring wholesome, delicious dairy products made with milk from California family dairy farms, the California Milk Advisory Board (CMAB) announced today.

California Milk Advisory Board celebrates America's 250th anniversary
image caption: Real California Milk offers red, white and delicious ways to gather with family and friends this Fourth of July.

Whether hosting a backyard barbecue, neighborhood gathering or family picnic, these red, white and blue-inspired recipes bring flavor, fun and California dairy goodness to every celebration.

“America’s 250th birthday is a milestone worth celebrating with family, friends and great food,” said Jennifer Giambroni, Vice President of Communications Services at the CMAB. “These recipes showcase the versatility and quality of Real California dairy products while creating memorable moments around the table.”

Featured recipes include:

Red Velvet White Chocolate Shake
A rich and indulgent shake made with California dairy, combining the classic flavors of red velvet cake and creamy white chocolate. This patriotic dessert delivers a smooth, decadent taste and striking red, white, and blue presentation that’s as eye-catching as it is delicious.

Red, White & Berry Cheesecake Shake
This creamy shake, made with California dairy, blends rich cheesecake-inspired flavors with fresh berries for a sweet, celebratory treat bursting with bright summer flavor. Smooth, refreshing, and indulgent, it’s the perfect dessert for festive gatherings and warm-weather celebrations.

Extreme Summer Smoothie Bowl
A refreshing and vibrant smoothie bowl made with creamy California Greek yogurt and topped with colorful fruit for a festive and nourishing treat. Perfect for breakfast, brunch, or a light summer dessert, it delivers a delicious balance of freshness, flavor, and eye-catching appeal.

Family Celebration Board
Designed for sharing, this crowd-pleasing board features an assortment of California cheeses and accompaniments, making it the perfect centerpiece for summer gatherings.

California is the nation’s leading dairy state, producing high-quality milk and dairy products that help bring families together for celebrations throughout the year. By choosing products bearing the Real California Milk seal, consumers can be confident they are supporting California dairy farm families and enjoying dairy products made with milk from California.

To find these recipes and more Fourth of July inspiration, visit RealCaliforniaMilk.com.

ABOUT REAL CALIFORNIA MILK / CALIFORNIA MILK ADVISORY BOARD

The California Milk Advisory Board (CMAB), an instrumentality of the California Department of Food and Agriculture, is funded by the state’s dairy farm families who lead the nation in sustainable dairy farming practices. With a vision to nourish the world with the wholesome goodness of Real California Milk, the CMAB’s programs focus on increasing demand for California’s sustainable dairy products in the state, across the U.S. and around the world.

Connect with the CMAB at https://www.realcaliforniamilk.com/.

Follow on social: Facebook, YouTube, Tik Tok, Instagram, X and Pinterest.

LOGO link for media: https://www.realcaliforniamilk.com/themes/cmab/assets/images/logo-en.webp

NEWS SOURCE: California Milk Advisory Board (CMAB)


This press release was issued on behalf of the news source (California Milk Advisory Board (CMAB)), who is solely responsible for its accuracy, by Send2Press Newswire. Image, if any, was provided by the news source and not this website or the wire service. Information is believed accurate, as provided by the news source, but is not guaranteed.

To view the original story, visit: https://www.send2press.com/wire/celebrate-americas-250th-birthday-with-festive-california-dairy-inspired-recipes/

Copr. © 2026 Send2Press® Newswire, Calif., USA. -- REF: S2P STORY ID: S2P136431 NOREL-3B