Tag Archives: automotive advertising

Lanphere Auto Group and Motorcycles Recently Signed Sokal

RALEIGH, N.C. /ScoopCloud/ -- Lanphere Auto Group and Motorcycles recently signed Sokal, The Raleigh based Automotive Advertising firm, as their agency of record. Sokal specializes in digital marketing and websites but will also offer their full list of services including but not limited to graphic design, video production, media buying, BDC services, and dealership consulting services.

Although Sokal's base resides in North Carolina, the agency stepped out into the northwestern region of the country with their creative reach, bringing the Lanphere Group on board.

Lanphere Auto Group consists of five dealerships, including Beaverton Honda, Beaverton Kia, Beaverton INFINITI, Bob Lanphere's Newberg Jeep Ram, and Bob Lanphere's Beaverton Motorcycles.

Originating in 1964, Bob Lanphere's Auto Group has grown and spread out over the past 50+ years along the Pacific Northwest, peppered throughout the Beaverton, Portland, Newberg, and Tigard areas of Oregon.

"I couldn't be more pleased to partner with such a fine dealership," offered Melissa Clark, CEO of Sokal. "Our expert team will deliver a uniquely creative edge, optimizing digital strategy and visibility for Lanphere's stores."

Tim Nelson, Lanphere Auto Group Chief Operating Officer, said "Our search for a capable advertising agency led us to Sokal because of their wide range of expertise in all of the same brands we offer. The partnership couldn't have been more perfect."

Starting February 14, 2022, Sokal will provide full-service advertising for Lanphere Auto Group.

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

For more information about Lanphere Auto Group and Motorcycles, please visit their website at: https://www.lanphereautogroup.com/

Lanphere Auto Group and Motorcycles recently signed Sokal, The Raleigh based Automotive Advertising firm, as their agency of record. Lanphere Auto Group consists of five dealerships, including Beaverton Honda, Beaverton Kia, Beaverton INFINITI, Bob Lanphere's Newberg Jeep Ram, and Bob Lanphere's Beaverton Motorcycles.

Related link: https://www.gosokal.com/

Sokal Hires Alex Bryant to Head Up Business Development and OEM Relationships

RALIEGH, N.C. /ScoopCloud/ -- Sokal, a full-service automobile advertising agency, is pleased to welcome Alex Bryant to their team. Alex is the new director of Dealer Acquisition and OEM relationships at Sokal. He will oversee business development as well as lead the charge in OEM partnerships.

"We are extremely pleased to have Alex on our Sokal team," commented Mark Sokal, CEO of Sokal. "I'm confident in his abilities, insights, and his rich background experience and I believe he will be able to take our agency to the next level of successful accomplishments."

Alex is a graduate from the University of North Carolina Wilmington with a degree in business administration and marketing. He is an experienced sales professional and sales leader and has worked in the automotive marketing and technology space for many years. He comes to Sokal from Netsertive, where he was the director of automotive where he was responsible for hiring, training and managing a sales team. Additionally, he is experienced in consulting, business growth, and growing OEM relationships. Outside the realm of sales management, Alex was the head golf coach at Newberry College.

About Sokal:

With headquarters in Raleigh, North Carolina and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services. As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

Sokal employs well over 100 staff members from Account Managers and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers, while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

Sokal, a full-service automobile advertising agency, is pleased to welcome Alex Bryant to their team. Alex is the new director of Dealer Acquisition and OEM relationships at Sokal. He will oversee business development as well as lead the charge in OEM partnerships.

Related link: https://www.gosokal.com/

Sokal Media Group Signs Cheraw Chevrolet Buick

RALEIGH, N.C. /ScoopCloud/ -- Sokal Media Group is proud to announce they are the agency of record for Cheraw Chevrolet Buick. "We're stepping into a new realm of possibilities for our dealership," remarked Bobby Hill, Director of Operations for Cheraw Chevrolet Buick. "I trust that Sokal and his team will create advertising that will help push us in a greater noticeability, therefore increasing our sales."

Cheraw Chevrolet Buick in South Carolina has a reputation for ease in the car buying experience. Their thoughtful sales team is committed to calming the buyer's fears as they walk them through an extensive inventory of new and preowned vehicles. With professional financial assistance available, this dealership is well-equipped to handle any level of automobile purchasing.

Starting in April 2018, Sokal Media Group will launch new websites for the store, create new advertising campaigns, and assist in many other areas of dealership business.

"I'm delighted to work alongside of Cheraw and know that our team will provide well for all their advertising needs", said Mark Sokal, CEO of Sokal Media Group. "I see such potential in this dealership and I'm excited to help them achieve their advertising goals."

About Sokal Media Group:

With headquarters in Raleigh, N.C. and offices in Mooresville, N.C. Sokal Media Group is the area's largest advertising agency focusing on automotive advertising. Sokal Media Group is dedicated to growing business for their clientele through multiple marketing and advertising services.

As a full-service agency, they manage the entire project from start to finish. They execute everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

The Sokal Media Group staff includes 102 employees from Account Executives and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers. Currently Sokal Media Group manages 497 clients along the East Coast.

For more information on Sokal Media Group visit: http://www.sokalmediagroup.com/.

For more information on Cheraw Chevrolet Buick visit: http://www.cherawchevy.com/

Sokal Media Group is proud to announce they are the agency of record for Cheraw Chevrolet Buick. Starting in April 2018, Sokal Media Group will launch new websites for the store, create new advertising campaigns, and assist in many other areas of dealership business.

Related link: http://sokalmediagroup.com/

Sokal Media Group wins Tallahassee Dodge-Chrysler-Jeep agency search

CHARLOTTE, N.C., March 4, 2016 (SEND2PRESS NEWSWIRE) -- Tallahassee Dodge Chrysler Jeep Ram (DCJ) at 3987 W. Tennessee St. in Tallahassee, Florida. has awarded their advertising account to Sokal Media Group of North Carolina. Chuck Urban, who is a familiar face as spokesperson and dealer principal for the independently owned store, made the decision in February. The family-owned and operated dealer group has a long history of providing exceptional sales expertise and service to their customers.

The decision was made based on Sokal Media Group's enthusiasm, creative strategy and extensive experience in the retail automotive industry.

Based near Raleigh North Carolina, Sokal Media Group is one of the fastest growing automotive advertising agencies in the country with offices and representatives throughout the east coast. Tallahassee DCJ will be administered through Sokal's Charlotte office.

Chuck Urban was looking at the success of out-of-market dealers. "We do quite well, but we can always do better," said Urban. "I found a fellow Chrysler/Jeep store that had enjoyed quite a sales increase in recent months and learned from them that they had awarded their advertising account to Sokal Media Group. After seeing the Sokal team's presentation, I was enthusiastic about putting them to work for us."

Sokal will be handling all marketing and advertising aspects for the store including new vehicle sales, pre-owned sales, service and parts. Tallahassee DCJ will continue to market itself with their slogan, "We're right on the corner...and always RIGHT on the money." Sokal will work to enhance the dealership's well established brand identity and position them as the premier auto sales and service destination in the Big Bend Florida Region.

"We are very proud to have the honor to work with Chuck Urban and his team. They have an outstanding reputation, evidenced by their consistently high rating on DealerRater.com," said Mark Sokal, President of Sokal Media Group. "We look forward to improving their conversion rate through a better digital campaign integrated with targeted traditional media."

For more information about Sokal Media Group visit http://sokalmediagroup.com/ .

Information about the dealer can be found online: http://www.tallahasseedcj.com/ .

Twitter: @SokalMedia

To view the original version on Send2Press Newswire, visit: https://www.send2press.com/newswire/sokal-media-group-wins-tallahassee-dodge-chrysler-jeep-agency-search-2016-0304-02.shtml.

NEWS SOURCE Sokal Media Group :: This press release was issued on behalf of the news source (who is solely responsible for its accuracy) by and Copr. © 2016 Send2Press® Newswire, a service of Neotrope®.

Sokal Media Group named Agency of Record for Manhattan Dealer Group

MORRISVILLE, N.C., March 2, 2016 (SEND2PRESS NEWSWIRE) -- Manhattan Jeep Chrysler Dodge at 678 Eleventh Ave. and Alfa Romeo Fiat of Manhattan, 629 W 54th St. have awarded their advertising accounts to Sokal Media Group of North Carolina.

Founded in 1988 by John Monninger, the family-owned and operated dealer group has a long history of providing exceptional sales expertise and service to their customers. The decision was made based on Sokal Media Group's enthusiasm in bringing a creative strategy and extensive experience in the retail automotive industry.

Based near Raleigh North Carolina, Sokal Media Group is one of the fastest growing automotive advertising agencies in the country with offices and representatives all throughout the East Coast.

Jeff Monninger, who shares responsibility of running the Jeep Chrysler Dodge store with his brother David said Sokal will be handling all marketing and advertising aspects for their stores including new vehicle sales, pre-owned sales, service and parts. "Sokal will be working with our team to enhance both of our dealerships' brand identity and positioning them as the premier auto sales and service destinations in Manhattan, Bronx and Queens."

David added, "Sokal's breadth of services and capabilities combined with decades of hands-on experience within the motor vehicle retail industry made it a natural fit for us."

"We are very proud to have the honor to handle the communications of this family's stores. They are quite unique and have a story that needs to be heard," said CEO Mark Sokal.

Sokal, a native of Brooklyn continued, "We all know that in the five boroughs, parking can be quite a challenge, Fiat of Manhattan to the rescue. Sure, Fiat is nimble and easy to park in any space you find, but here's one better, offering overnight garage parking to their new Fiat customers for just $99 a month! That's a great story to tell. Plus, you get free oil changes and car washes!"

Patrick Monninger runs the Manhattan Fiat store and added, "We also offer $1,000 off the manufacturer's suggested retail price on any new Fiat purchased by a Veteran and have a $500 referral program."

Sokal said, "We have already begun the process of marshalling our team of strategic and creative planners, researchers and digital experts to make a difference in the ROI at these venerable stores."

For more information about Sokal Media Group visit http://sokalmediagroup.com/.

Information about these dealers can be found online: http://ManhattanJeep.com/ and http://FiatofManhattan.com/.

Twitter: @SokalMedia

To view the original version on Send2Press Newswire, visit: https://www.send2press.com/newswire/sokal-media-group-named-agency-of-record-for-manhattan-dealer-group-2016-0302-01.shtml.

The Faulkner Organization has selected Sokal Media Group as their agency of record

MORRISVILLE, N.C., Nov. 30, 2015 (SEND2PRESS NEWSWIRE) -- The Faulkner Organization has selected Sokal Media Group as their agency of record. Founded in 1932 Faulkner is the leading automotive retailer in Central and Southeastern Pennsylvania and one of the largest privately held and family run dealer groups in the nation with more than 1,300 employees. The decision was made based on Sokal Media Group's creative strategy and extensive experience in the automotive industry.

Sokal Media Group is one of the fastest growing automotive advertising agencies in the country. Headquartered in North Carolina, they have offices throughout the East Coast

Sokal Media Group will be handling all marketing and advertising aspects for the 27 Faulkner automotive locations representing 17 brands of domestic and import vehicles, pre-owned sales, service and parts as well as an extensive network of highly respected collision centers.

"We are extremely excited about this great partnership. Our Sokal team is very passionate about quality automobiles and is aligned with Faulkner's high regard for excellent customer care. Having the honor to handle the communications of this third-generation family dealer group is an opportunity for which we are very proud," said Mark Sokal, president and founder of Sokal Media Group. "Our agency has already started revving up with innovative creative development."

Sokal Media Group will fuel and drive The Faulkner Organization through strategic planning, media consultation, digital relevance, and creative execution in the Pennsylvania market.

More information: http://sokalmediagroup.com/.

Twitter: @SokalMedia

To view the original version on Send2Press Newswire, visit: https://www.send2press.com/newswire/the-faulkner-organization-has-selected-sokal-media-group-as-their-agency-of-record-2015-1130-02.shtml.

NEWS SOURCE Sokal Media Group :: This press release was issued on behalf of the news source (who is solely responsible for its accuracy) by and Copr. © 2015 Send2Press® Newswire, a service of Neotrope®.