Author Archives: SOKAL

Sokal Expands National Footprint with New Office and Growing Team

RALEIGH, N.C., Dec. 1, 2025 (SEND2PRESS NEWSWIRE) — Sokal, a leading automotive advertising and digital marketing agency, proudly announces its move to a new Raleigh headquarters in the up-and-coming Ironworks facility. With a now 150+ strong team, offices in key regions, and specialized staff serving dealers coast‑to‑coast, Sokal continues its mission to deliver market-leading services to automotive clients.

Image caption: Sokal is moving its Raleigh headquarters into the Raleigh Iron Works complex.

Sokal will be moving to its new headquarters at 2200 Atlantic Avenue, Raleigh, NC 27604, in the summer of 2026. This will be a more central Raleigh location and a completely brand-new office space. The hub will house executive leadership, digital strategists, creative teams, web developers, media buyers, and support staff. This office will still be in addition to the current Huntersville (Charlotte) office, along with remote representation across the country, and will serve as the main point of reach for all clients.

With over 350 clients managed across the U.S, Sokal will continue to provide end‑to‑end digital and traditional marketing solutions, including custom creative, website design and analytics, SEO, paid media, CTV, video production, and media buying. All design, development, and campaign execution is performed in‑house with 100% U.S.-based teams.

“With a new office and a growing team, Sokal is well-positioned to deepen relationships with automotive dealers nationwide and deliver measurable marketing results,” said Melissa Clark, Sokal CEO. “Our regional presence and integrated U.S.-based teams offer unparalleled local expertise and national scale.”

ABOUT SOKAL:

Founded in 2003, Sokal is a full-service automotive advertising agency headquartered in Raleigh, NC, with a multi-market footprint across the U.S. Sokal is recognized for recurring certifications with major OEM programs such as Kia, Infiniti, Hyundai, Subaru, Mazda, and is constantly growing. The agency employs over 150 professionals to deliver digitally integrated and traditional marketing services for automotive clients nationwide.

Learn more at https://www.gosokal.com/.

MEDIA CONTACT:
Press Office
Sokal
919‑872‑9410
info@gosokal.com

MULTIMEDIA:

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Image caption: Sokal is moving its Raleigh headquarters into the Raleigh Iron Works complex.

LOGO: https://www.gosokal.com/images/sokal-logo-color.png

NEWS SOURCE: SOKAL

This press release was issued on behalf of the news source (SOKAL), who is solely responsible for its accuracy, by Send2Press Newswire. Image, if any, was provided by the news source and not this website or the wire service. Information is believed accurate, as provided by the news source, but is not guaranteed.

To view the original story, visit: https://www.send2press.com/wire/sokal-expands-national-footprint-with-new-office-and-growing-team/

Sokal Officially Certified for INFINITI Retailer Website Program

RALEIGH, N.C., Aug. 25, 2025 (SEND2PRESS NEWSWIRE) — Sokal is pleased to announce its official certification as a preferred provider for the INFINITI Retailer Website Program, effective August 18, 2025. As a certified partner, Sokal is now authorized to deliver website solutions, search engine optimization (SEO), and digital advertising services to INFINITI retailers through the INFINITI Digital Program.

Image caption: Sokal is an automotive advertising agency located in North Carolina.

INFINITI retailers will have the opportunity to connect with the Sokal team during INFINITI’s Digital Vendor Expo on September 10, 2025 at 12:30pm ET/9:30am PT. During this online event, Sokal will provide a Momentum website platform demonstration, discuss capabilities, and answer questions about available services.

Dealers can view Sokal’s packages, pricing, and enrollment options by visiting the INFINITI Retailer Website Program portal: https://www.infinitidigitalprogram.com/RetailerWebsites/Sokal

Sokal makes switching to a new dealership website as painless and easy as can be with our dedicated team of onboarding experts and proven processes to eliminate stress and downtime. Dealers simply need to provide their dealership logo, inventory provider information, and any preferred third-party plug-ins for integration to get their new Sokal website up and running in as little as three weeks.

Sokal looks forward to supporting INFINITI retailers with advanced digital solutions designed to enhance online presence, improve user experience, and drive business growth.

To schedule a website demo, please contact: infiniti@gosokal.com

About Sokal

Sokal is a full-service marketing agency and technology partner specializing in automotive retail. With a focus on innovation, performance, and personalized support, Sokal delivers custom digital solutions. This includes websites, SEO, advertising, and creative services, all to help dealerships grow and succeed in an evolving marketplace. Headquartered in Raleigh, NC, Sokal partners with hundreds of dealers and OEMs nationwide. Contact us: https://www.gosokal.com/connect/

MULTIMEDIA:

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Image caption: Sokal is an automotive advertising agency located in North Carolina.

NEWS SOURCE: SOKAL

To view the original story, visit: https://www.send2press.com/wire/sokal-officially-certified-for-infiniti-retailer-website-program/

Sokal, an automotive digital agency, announced today that it has been selected as a certified website provider for the Kia Digital Website Program

RALEIGH, N.C. /ScoopCloud/ -- The Kia Digital Website Program gives Kia Retailers greater choices and more flexibility in finding certified providers. The companies on the list are industry pioneers that deliver a variety of best-in-class options. These providers can offer a website with seamless integration with campaign content, offers, incentives, and other digital assets to maintain a consistent message that aligns the Kia brand standard. As a member of the Kia Digital Website Program, Sokal will be able to provide websites and a variety of advertising options for Kia dealers, such as paid search, programmatic display, social media marketing, email marketing and SEO.

"Sokal has already been a partner with Kia as a digital advertising provider for some time now, but being selected to also provide websites is really a statement to the quality and standards Sokal has developed," said Director of OEM Programs, Emma Voice. "Our websites and digital advertising products work seamlessly together allowing our dealers to have a better user experience. We're excited that our technology is being recognized as some of the best in the business and we look forward to partnering with even more dealers across the country."

Sokal is an award winning, digital advertising agency that specializes in digital marketing, dealership services, and websites. Since its inception in 2010, Sokal has been at the forefront of the automotive advertising landscape, providing clients with personalized advertising strategies designed specifically with the dealer's brand and vision in mind.

The Kia Digital Program was launched in 2015 to help Kia dealers navigate the complex vendor landscape of Digital Marketing and partner Kia dealers with digital experts, like Sokal. With Sokal's unique audience capabilities, unparalleled customer service, and expertise in the dealer space, Sokal will be able to give dealers a wide range of product choices and dealers will also have the assurance that their programs will be integrated with Kia's already existing marketing strategies.

To learn more about Sokal, their offerings through Kia Digital, or to enroll, please visit: https://www.kiadigitalprogram.com/Website/Sokal

For more information about Sokal, please visit their website at: https://www.gosokal.com.

The Kia Digital Website Program gives Kia Retailers greater choices and more flexibility in finding certified providers. As a member of the Kia Digital Website Program, Sokal will be able to provide websites and a variety of advertising options for Kia dealers, such as paid search, programmatic display, social media marketing, email marketing and SEO.

Related link: https://www.gosokal.com/

Sokal announced that it has been selected as a certified website provider for the Mazda Digital Certified Program

RALEIGH, N.C. /ScoopCloud/ -- Sokal, an automotive digital agency, announced today that it has been selected as a certified website provider for the Mazda Digital Certified Program (MDCP).

MDCP gives Mazda Retailers greater choices and more flexibility in finding certified providers. These providers can offer a strategy aligned with Mazda North American Operations (MNAO) and deploy coordinated campaigns to help increase visibility and digital performance. As a member of MDCP, Sokal will be able to provide websites and a variety of advertising options for Mazda dealers, such as paid search, programmatic display, social media marketing, email marketing and SEO.

"Sokal has already been a partner with MDCP as a digital advertising provider for a year now. Being selected to also provide websites is just a testament to the quality of products and services we can offer dealers nationwide," said Sokal COO, Michael Ransom. "Our websites and digital advertising products are powered by our Momentum platform, giving dealers a better user experience and delivering measurable results. We're excited that MDCP recognizes Sokal as a leader in the industry and look forward to our continued partnership."

Sokal is an award winning, digital advertising agency that specializes in digital marketing, dealership services, and websites. Since its inception in 2010, Sokal has been at the forefront of the automotive advertising landscape, providing clients with personalized advertising strategies designed specifically with the dealer's brand and vision in mind.

The Mazda Digital Certified Program is designed to partner Mazda dealers with digital experts, like Sokal. With Sokal's unique audience capabilities, unparalleled customer service, and expertise in the dealer space, Sokal will be able to give dealers a wide range of product choices and dealers will also have the assurance that their programs can be seamlessly integrated with Mazda's already existing marketing strategies.

To learn more about Sokal, their offerings through MDCP, or to enroll, please visit: https://www.mazdadigitalcertifiedprogram.com/Website/sokal

For more information about Sokal, please visit their website at: https://www.gosokal.com

Sokal, an automotive digital agency, announced today that it has been selected as a certified website provider for the Mazda Digital Certified Program (MDCP). MDCP gives Mazda Retailers greater choices and more flexibility in finding certified providers.

Related link: https://www.gosokal.com/

Sokal Selected as Provider for Mazda Retail-Go-To-Market+ Program (RGTM+)

RALEIGH, N.C. /ScoopCloud/ -- Sokal, an automotive digital agency, announced today that it has been selected as a provider for the Mazda Retail-Go-To-Market+ program (RGTM+).

The RGTM+ program uses a data-driven, audience first strategy that revolves around the customer. The platform combines demand generation and demand capture like never before to deliver the most effective marketing communication to those interested in the Mazda brand. As a member of the RGTM+ program, Sokal will be able to provide all aspects of a dealer's marketing plan for New Car Sales, Mazda Certified Pre-Owned, and Aftersales.

"By being selected to be a partner in the Mazda RGTM+ program, Sokal will be able to provide Mazda dealers nationwide with marketing plans that will help them reach their target customers in new ways," said Sokal COO, Michael Ransom. "With our suite of products that include CTT/OTT, digital video, audio streaming, paid search, SEO, websites, and more, our Mazda dealers will experience the best customer service and be able to see results for new cars sales, pre-owned sales, and aftersales."

"Sokal has been a certified Mazda partner for a year now and we are excited to be included in the RGTM+ program," added CEO, Melissa Clark. "We look forward to continuing to build relationships with dealers throughout the country and also a stronger partnership with Mazda."

Sokal is an award winning, digital advertising agency that specializes in digital marketing, dealership services, and websites. Since its inception in 2010, Sokal has been at the forefront of the automotive advertising landscape, providing clients with personalized advertising strategies designed specifically with the dealer's brand and vision in mind.

The Mazda Retail-Go-To-Market+ program is designed to partner Mazda dealers with digital experts, like Sokal. With Sokal's unique audience capabilities, unparalleled customer service, and expertise in the dealer space, Sokal will be able to give dealers a wide range of product choices and dealers will also have the assurance that their programs can be seamlessly integrated with Mazda's already existing marketing strategies.

To learn more about Sokal, their offerings through RGTM+, or to enroll, please visit the RGTM+ Enrollment Portal.

For more information about Sokal, please visit their website at: https://www.gosokal.com

Sokal, an automotive digital agency, announced today that it has been selected as a provider for the Mazda Retail-Go-To-Market+ program (RGTM+). The RGTM+ program uses a data-driven, audience first strategy that revolves around the customer.

Related link: https://www.gosokal.com/

Sokal Showcases Digital Ad Products and Website Technology at NADA Show 2023

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., will be exhibiting at the NADA Show in Dallas, Texas beginning on January 27, 2023. They will be showcasing their suite of digital advertising products, as well as their website technology which is powered by their Momentum platform.

Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., will be exhibiting at the NADA Show in Dallas, Texas beginning on January 27, 2023. They will be showcasing their suite of digital advertising products, as well as their website technology which is powered by their Momentum platform.

Related link: https://www.gosokal.com/

Crystal Auto Mall Signs Sokal as Agency of Record

RALEIGH, N.C. /ScoopCloud/ -- Crystal Auto Mall, located in Green Brook Township, NJ has recently signed Sokal, choosing the Raleigh based advertising firm as their agency of record. Crystal Auto Mall currently operates Crystal Mazda and Crystal Toyota where they sell a full line of each of those brands. Crystal Auto Mall also boasts an ample inventory of Pre-Owned and Certified Pre-Owned vehicles.

Sokal is a full-service automotive Advertising Agency who specializes in digital marketing and website design and is a leader in the Automotive Advertising field.

"We're thrilled to provide our services to this top-notch dealership," offered Melissa Clark, CEO of Sokal. "Our team is ready to roll up their sleeves in the new year and get started. The goal is to offer a more visible platform for both Crystal Mazda and Crystal Toyota."

Although Sokal's base resides in North Carolina, the agency has stepped out into the northern region of the country with their creative reach, bringing Crystal Auto Mall on board.

Starting January 1, 2023, the ad agency will provide advertising services to Crystal Auto Mall which is located at 220 US-22, Green Brook Township, New Jersey.

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

Over the past twenty years, Sokal has grown to have over 120 employees and over 350 clients across the nation. We have combined our digital strategists, graphic designers, website developers, marketers, and account management teams to offer a massive list of traditional and digital services customized to fit the exact needs of our clients.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

For more information about Crystal Auto Mall, please visit their website at: https://www.crystalautomall.com/

Crystal Auto Mall, located in Green Brook Township, NJ has recently signed Sokal, choosing the Raleigh based advertising firm as their agency of record. Crystal Auto Mall currently operates Crystal Mazda and Crystal Toyota where they sell a full line of each of those brands. Crystal Auto Mall also boasts an ample inventory of Pre-Owned and Certified Pre-Owned vehicles.

Related link: https://www.gosokal.com/

Fire Cornhole Recently Signed Sokal

RALEIGH, N.C. /ScoopCloud/ -- Fire Cornhole recently signed Sokal, a Raleigh based advertising firm, as their agency of record. Sokal specializes in digital marketing and websites but will also offer their full list of services including, but not limited to, graphic design, video production, and media buying.

"Our clientele predominately consists of automobile dealerships, so it was a new endeavor branching out into the cornhole world," quipped Michael Ransom, COO of Sokal. "Our group of creative professionals plan to engage fully in providing Fire Cornhole a unique and innovative edge, optimizing digital strategy and clarity for them. We look forward to engaging with such a highly specialized company."

Fire Cornhole is a relatively new company located 104 Payne Road in Thomasville, North Carolina. Creating quality products at competitive prices, they carry a variety of cornhole apparel, boards, and ACL (American Cornhole League) bags all made in the USA.

Jason McCannon, the owner of Fire Cornhole, commented, "The reputation of the Fire brand of cornhole bags has been built through its sponsorship and exceptional play of select professional players. These players recognize the quality craftsmanship and commitment to the game of the Fire brand.

"Since our inception two years ago, Fire sponsored players have won more ACL Pro titles than players from any other bag manufacturer and cashed in on over half a million in earnings!

"The Fire brand continues to grow and offers the same quality bags the pros use to the masses.

"To maximize marketing dollars and content, we have engaged Sokal to assist in the creative process. From our initial meeting, we were impressed with the professionalism, creativity, and the quality of the Sokal team as a whole. We look forward to this collaboration."

Starting in mid-December 2022, Sokal will provide full-service advertising for Fire Cornhole.

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

For more information about Fire Cornhole, please visit their website at: https://firecornhole.com/

Fire Cornhole recently signed Sokal, a Raleigh based advertising firm, as their agency of record. Sokal specializes in digital marketing and websites but will also offer their full list of services including, but not limited to, graphic design, video production, and media buying.

Related link: https://www.gosokal.com/

Pops Mart Fuels, LLC Signs Sokal as AOR

CAYCE, S.C. /ScoopCloud/ -- Pops Mart, LLC recently signed Sokal, the Raleigh, N.C. based automotive advertising agency firm, as their agency of record. Pops Mart, LLC, whose chain includes 24 stores currently, will utilize Sokal to provide website design, digital, and a variety of creative design services.

"We, at Sokal, are extremely pleased to provide advertising services to Pops Mart Fuels," commented Melissa Clark, CEO of Sokal. "We'll deliver a uniquely creative edge with an expert team, enhancing digital strategy and visibility for them. We're anticipating a great start!"

Starting immediately, Sokal will provide advertising services for Pops Mart Fuel, LLC.

"Pops Mart Fuels, LLC was very impressed with the work the Sokal team has done and excited about moving forward. We look forward to a very successful relationship," announced Donald R. Draughon, Jr., CEO Pops Mart Fuels, LLC.

Pops Mart Fuel convenience stores are located across the Greater Columbia area, Newberry, and Winnsboro.

About Sokal:

Headquartered in Raleigh N.C., Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

Pops Mart, LLC recently signed Sokal, the Raleigh, N.C. based automotive advertising agency firm, as their agency of record. Pops Mart, LLC, whose chain includes 24 stores currently, will utilize Sokal to provide website design, digital, and a variety of creative design services.

Related link: https://www.gosokal.com/

Sokal Selected as Certified Digital Advertising Provider in Mazda Digital Certified Program

RALIEGH, N.C. /ScoopCloud/ -- Sokal Digital, an automotive digital agency, announced today that it has been selected as a certified digital advertising provider in the Mazda Digital Certified Program (MDCP).

MDCP gives Mazda Retailers greater choices and more flexibility in finding certified providers. These providers can offer a strategy aligned with Mazda North American Operations (MNAO) and deploy coordinated campaigns to help increase visibility and digital performance. As a member of MDCP, Sokal will be able to provide a variety of advertising options for Mazda dealers, such as paid search, programmatic display, social media marketing, email marketing and SEO.

"At Sokal, we pride ourselves on the constant innovation and marketing strategies our team provides," said Sokal COO, Michael Ransom. "All of our digital solutions are powered by our Momentum platform delivering best-in-class performance while allowing us to keep up with the speed of business so our clients can focus on the dealership instead of worrying about their digital advertising strategy. By being selected to join MDCP, we know that we will be able to continue to better serve our current and future Mazda clients on a daily basis."

Sokal is an award winning, digital advertising agency that specializes in digital marketing and dealership services. Since its inception in 2010, Sokal has been at the forefront of the automotive advertising landscape, providing clients with personalized advertising strategies designed specifically with the dealer's brand and vision in mind.

The Mazda Digital Certified Program is designed to partner Mazda dealers with advertising experts, like Sokal. With Sokal's unique audience capabilities, unparalleled customer service, and expertise in the dealer space, Sokal will be able to give dealers with a wide range of product choices and dealers will also have the assurance that their programs can be seamlessly integrated with Mazda's already existent marketing strategies.

To learn more about Sokal, their offerings through MDCP, or to enroll, please visit https://www.mazdadigitalcertifiedprogram.com/SalesDigitalAdvertising/Sokal.

For more information about Sokal, please visit their website at: https://www.gosokal.com

Sokal Digital, an automotive digital agency, announced today that it has been selected as a certified digital advertising provider in the Mazda Digital Certified Program (MDCP). MDCP gives Mazda Retailers greater choices and more flexibility in finding certified providers.

Related link: https://www.gosokal.com/

Sokal Announces Collaboration with Southeast Toyota Distributors, LLC on Vehicle Photo Technology

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., announces a unique collaboration with Southeast Toyota Distributors, LLC on a photo technology project that enhances the in-transit vehicle selling process.

Over the past four years, Southeast Toyota has developed a vehicle photo process where vehicles arriving from Toyota are photographed prior to being transported to dealerships. In August of 2021, Southeast Toyota reached out to Sokal to collaborate on developing technology to add these vehicle photographs to the dealership's website while the vehicles are still in-transit.

Melissa Clark, CEO of Sokal, Jason Jones, CTO of Sokal, and Carson Bland, Development Manager at Sokal, have worked with the business and technology teams at Southeast Toyota over the past seven months to develop this photo technology.

As of March 1, this technology has been integrated with websites of the following dealerships: Hendrick Toyota Apex, Hendrick Toyota North Charleston, Hendrick Toyota Wilmington, Rick Hendrick Toyota of Fayetteville and Stevenson Hendrick Toyota Jacksonville.

Since March 1, 2022, all vehicles that are processed through Southeast Toyota's facilities are displayed in the participating dealer's inventory feed while the vehicle is still in transit. With this new integration, customers can see a 360-degree view of the actual in-transit vehicle's exterior and interior on the dealer's website search results page and the vehicle detail page, allowing them to explore the vehicle's features and make their purchasing decision before the vehicle reaches the dealership's lot.

Given the current state of the market, in which supply chain issues and lack of new vehicle inventory are of high concern, the ability to showcase real vehicle photos as soon as they arrive at Southeast Toyota's facilities is a huge advantage for dealers. Additionally, many digital and programmatic advertising providers filter out campaigns that feature stock photos instead of real vehicle photos, which could be additional motivation for dealers to use this photo technology.

Sokal was the first website provider to offer this new capability which will revolutionize the in-transit vehicle selling process.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., announces a unique collaboration with Southeast Toyota Distributors, LLC on a photo technology project that enhances the in-transit vehicle selling process.

Related link: https://www.gosokal.com/

Sokal Signs McLaughlin Ford for Automotive Marketing Campaign

RALEIGH, N.C. /ScoopCloud/ -- Automobile marketing agency, Sokal, recently signed as agency of record for McLaughlin Ford. Commencing on April 1, 2022, the Raleigh, North Carolina marketing agency, Sokal, will launch and craft a new strategy of digital advertising for the Sumter, South Carolina, McLaughlin Ford dealership.

"I'm thrilled to have to opportunity to create a new and exciting ad campaign for the McLaughlin store," commented Melissa Clark, CEO of Sokal. "Our highly innovational staff and cutting-edge design team will create a higher level of visibility, boosting this dealership into a new competitive edge. We are delighted to start the process!"

McLaughlin Ford carries a wide variety of new and preowned vehicles and is currently located at 950 North Main Street, Sumter, South Carolina.

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

For more information about McLaughlin Ford, please visit their website at: https://www.mclaughlinford.com/

Automobile marketing agency, Sokal, recently signed as agency of record for McLaughlin Ford. Commencing on April 1, 2022, the Raleigh, North Carolina marketing agency, Sokal, will launch and craft a new strategy of digital advertising for the Sumter, South Carolina, McLaughlin Ford dealership.

Related link: https://www.gosokal.com/

Sokal Showcases Digital Ad Products and Website Technology at NADA Show

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., will be exhibiting at the NADA Show in Las Vegas, NV beginning on March 11. They will be showcasing their suite of digital advertising products, as well as their website technology which is powered by their Momentum platform.

"Being a part of such an amazing, highly innovative team makes me incredibly excited to showcase our product at NADA," reported Melissa Clark, CEO of Sokal. "It will be a wonderful opportunity for the Sokal brand to familiarize those in the industry with who we are and what we have to offer. It's going to be great!"

Sokal recently revealed their newly updated website that showcases their new product hubs, which include Momentum (custom websites and digital advertising), Vision (graphic design and video production), and Drive (dealership services and training). Each hub represents a suite of advertising products that the Sokal team manufactures in house. These hubs will be on display at the NADA show, with demos of each available.

"Our team is very excited to be in Las Vegas for the NADA show. With the launch of our new product hubs, and the innovations our team has developed over the past year, there is so much for us to showcase," Michael Ransom, COO of Sokal affirmed. "Our goal is to show industry what Sokal is all about, and there is no doubt we will do that. It is an exciting time for us."

NADA (National Automobile Dealers Association) is an American trade organization representing thousands of domestic and foreign franchised new car and truck dealerships. The 2022 NADA Show will connect thousands of car dealers and managers, OEM executives, along with allied industry and their guests for a remarkable 4-day experience. Activities include an impressive list of keynote speakers, 100 workshops to choose from, dealer franchise meetings, along with nearly 600 exhibitors.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., will be exhibiting at the NADA Show in Las Vegas, NV beginning on March 11. They will be showcasing their suite of digital advertising products, as well as their website technology which is powered by their Momentum platform.

Related link: https://www.gosokal.com/

Sokal Sponsored Stefan Parsons 99 Car Features ‘Ukraine Strong’ Paint Scheme at Xfinity Race

LAS VEGAS, Nev. /ScoopCloud/ -- Stefan Parsons' 99 car, which is sponsored by Sokal, a full-service advertising agency based out of Raleigh, North Carolina, will feature a 'Ukraine Strong' paint scheme at this weekend's Xfinity race in Las Vegas, Nevada.

The race will be the exhilarating Alsco Uniforms 300, a NASCAR Xfinity Series stock car race, which was established in 1997. Starting at 4:30 pm (EST) at the Las Vegas Motor Speedway, Parsons will race the notable Chevy Camaro sporting the Sokal logo along with distinctly solid support for the Ukraine people.

"We wanted to take this opportunity to let the people of Ukraine know that we stand with them and are praying for their wellbeingn," said Sokal founder Mark Sokal, whose family has deep European ties.

Along with their message of solidarity on the 99 car, Sokal has also pledged a donation to the Samaritan's Purse organization in an effort to show their support for Ukraine.

About Sokal:

Headquartered in Raleigh N.C., Sokal is one of largest automotive advertising agencies in the country. The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

Stefan Parsons' 99 car, which is sponsored by Sokal, a full-service advertising agency based out of Raleigh, North Carolina, will feature a 'Ukraine Strong' paint scheme at this weekend's Xfinity race in Las Vegas, Nevada.

Related link: https://www.gosokal.com/

Sokal Signs Lou Bachrodt Auto Group for Automotive Marketing Campaign

RALEIGH, N.C. /ScoopCloud/ -- Lou Bachrodt Auto Group based in Rockford, Illinois recently signed Sokal, the Raleigh based automotive advertising firm, as their agency of record.

Beginning on February 1, 2022, Sokal will craft and launch a new strategy of digital advertising for each of the individual stores, in addition to launching a whole group website that features everything Lou Bachrodt has to offer

"We are so thankful to be able to extend our reach once again to a new area of the country. To have the privilege of representing Lou Bachrodt Auto Group is an exciting new challenge for us," commented Melissa Clark, CEO of Sokal. "Our digital expertise and cutting-edge website design will offer a platform for this group that will yield them a new competitive edge in their market. Our team is excited to begin!"

The Lou Bachrodt Auto Group currently consists of 3 rooftops including Lou Bachrodt Auto Mall - Chevy Buick GMC, Lou Bachrodt Volkswagen, and Lou Bachrodt BMW.

"Having a strategic force like Sokal to back me up is a no-brainer," says Lou Bachrodt Marketing Director, Tracy Beyer. "Their combination of analytic prowess and creative ingenuity affords me the opportunity to engage with our customers / employees at the local level and share their story."

About Sokal:

Headquartered in Raleigh, North Carolina, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

For more information about Lou Bachrodt Auto Group, please visit their website at: https://www.bachrodt.com/

Lou Bachrodt Auto Group based in Rockford, Illinois recently signed Sokal, the Raleigh based automotive advertising firm, as their agency of record. Headquartered in North Carolina, Sokal is one of largest automotive advertising agencies in the country.

Related link: https://www.gosokal.com/

Lanphere Auto Group and Motorcycles Recently Signed Sokal

RALEIGH, N.C. /ScoopCloud/ -- Lanphere Auto Group and Motorcycles recently signed Sokal, The Raleigh based Automotive Advertising firm, as their agency of record. Sokal specializes in digital marketing and websites but will also offer their full list of services including but not limited to graphic design, video production, media buying, BDC services, and dealership consulting services.

Although Sokal's base resides in North Carolina, the agency stepped out into the northwestern region of the country with their creative reach, bringing the Lanphere Group on board.

Lanphere Auto Group consists of five dealerships, including Beaverton Honda, Beaverton Kia, Beaverton INFINITI, Bob Lanphere's Newberg Jeep Ram, and Bob Lanphere's Beaverton Motorcycles.

Originating in 1964, Bob Lanphere's Auto Group has grown and spread out over the past 50+ years along the Pacific Northwest, peppered throughout the Beaverton, Portland, Newberg, and Tigard areas of Oregon.

"I couldn't be more pleased to partner with such a fine dealership," offered Melissa Clark, CEO of Sokal. "Our expert team will deliver a uniquely creative edge, optimizing digital strategy and visibility for Lanphere's stores."

Tim Nelson, Lanphere Auto Group Chief Operating Officer, said "Our search for a capable advertising agency led us to Sokal because of their wide range of expertise in all of the same brands we offer. The partnership couldn't have been more perfect."

Starting February 14, 2022, Sokal will provide full-service advertising for Lanphere Auto Group.

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

For more information about Lanphere Auto Group and Motorcycles, please visit their website at: https://www.lanphereautogroup.com/

Lanphere Auto Group and Motorcycles recently signed Sokal, The Raleigh based Automotive Advertising firm, as their agency of record. Lanphere Auto Group consists of five dealerships, including Beaverton Honda, Beaverton Kia, Beaverton INFINITI, Bob Lanphere's Newberg Jeep Ram, and Bob Lanphere's Beaverton Motorcycles.

Related link: https://www.gosokal.com/

Sokal Becomes Agency of Record for New Sky Ford and Sky CJDR

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a distinguished leader in automobile advertising, recently signed as agency of record for Iowa based Sky Ford and Sky Chrysler, Jeep, Dodge, RAM.

The recently acquired Junge Ford and Junge Chrysler Jeep Dodge RAM was named Sky Ford and Sky Chrysler Dodge Jeep RAM after being purchased by Alex Tovstanovsky. Both automotive stores are now under the umbrella of Sky Auto Mall which will feature a wide variety of outstanding new and pre-owned vehicles.

"We're rolling up our sleeves and ready to provide our top-notch creative services to these fine automotive dealerships," commented Mark Sokal, Founder/Chairman of Sokal. "Our aim at Sokal is to generate the highest visibility for our clients through creative advertising strategies, including search engine optimizations, creating custom websites, integrating the highest quality graphic design, and so much more. We're excitedly anticipating a profitable outcome for the Sky stores."

Starting immediately Sokal will provide digital, traditional, and group website services to both Sky Ford and Sky CJDR. Additionally, Sokal launched a new Sky Auto Mall website that will share inventory from both Sky Ford and Sky CJDR.

Sky Auto Mall is located at 1001 Ford Lane in Center Point, Iowa.

About Sokal:

Headquartered in Raleigh N.C., Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

For more information about Sky Auto Mall, please visit their website at: https://www.skyautomall.com/

Sokal, a distinguished leader in automobile advertising, recently signed as agency of record for Iowa based Sky Ford and Sky Chrysler, Jeep, Dodge, RAM.

Related link: https://www.gosokal.com/

Sokal Announces New CEO

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a distinguished leader in automobile advertising, announced yesterday that Melissa Z. Clark has been officially appointed as the new Chief Executive Officer. Clark was originally appointed as the CEO back in August of 2020 by the Board of Directors and has been slowly taking over the role as Mark Sokal, who was the former CEO, has taken a role on the Board of Directors.

Clark has been working at Sokal since June 2006 where she started as an account coordinator. She held many other roles such as Account Executive, Strategy Director and most recently COO. Over the last 15 years Melissa has been instrumental in gaining major agency accounts and overseeing much of the daily operations. Her roles in this will continue in these respects but she looks forward to working with clients and agency partners on a larger scale as she finds new ways to support dealerships and OEMs all over the country.

"I am very excited to be leading such a professional team and association, one that I have been an employee of since June 2006." Clark said. "Even though this is a formal announcement, I am clearly no stranger to Sokal. As I celebrate 15 years with the company, this new role only solidifies my loyalty and confidence in Sokal as a leader in the automotive advertising field."

In a letter to employees, clients, vendors and partners, Clark reconfirmed her commitment to the company and announced some of her ongoing priorities for Sokal.

1. Drive client acquisition & retention through best-in-class customer service.

2. Elevate Sokal's profile in the advertising industry, especially in the technology sector.

3. Provide a safe and fun work environment and company culture while efficiently using our resources to present increased opportunities for our current team.

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

Sokal, a distinguished leader in automobile advertising, announced yesterday that Melissa Z. Clark has been officially appointed as the new Chief Executive Officer. Clark was originally appointed as the CEO back in August of 2020 by the Board of Directors and has been slowly taking over the role as Mark Sokal, who was the former CEO, has taken a role on the Board of Directors.

Related link: https://www.gosokal.com/

Sokal Signs Infiniti of Melbourne and Kelly Ford

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a decisive leader in automobile advertising, recently became the agency of record for Infiniti of Melbourne and Kelly Ford. Both dealerships are located in Melbourne, Florida as Sokal's scope of services continues to reach progressively into the southeast region.

"As our team at Sokal extends our reach to neighboring states and further, we pledge to give the same professional quality to all our new clients as we do with our current satisfied clients," remarked Mark Sokal, Founder/Chairman of Sokal. "While we work hand in hand with Infiniti of Melbourne and Kelly Ford, our creative team of advertising experts will offer the same world class quality as the exceptional automobiles these fine dealerships sell. Spotlighting these dealerships with a variety of our services will activate a plethora of clientele, thereby increasing profits."

Beginning on June 1, 2021, Sokal began services for Infiniti of Melbourne and Kelly Ford including digital, eblasts, and traditional services. Sokal will also add website design to the Infiniti store.

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com/

For more information on Infiniti of Melbourne, please visit their website at: https://www.infinitiofmelbourne.com/

For more information on Kelly Ford, please visit their website at: https://www.kellyfordsales.com/

Sokal, a decisive leader in automobile advertising, recently became the agency of record for Infiniti of Melbourne and Kelly Ford. Both dealerships are located in Melbourne, Florida as Sokal's scope of services continues to reach progressively into the southeast region.

Related link: https://www.gosokal.com/

Sokal Selected as Certified Digital Ad Provider in INFINITI IMP

RALEIGH, N.C. /ScoopCloud/ -- Sokal Digital, an automotive digital agency, announced today that it has been selected as a certified digital advertising provider in the INFINITI Marketing Program (IMP).

IMP gives INFINITI Retailers greater choices and more flexibility in finding certified providers that can offer OEM-provider integrations to help increase visibility and digital performance. As a member of IMP, Sokal will be able to provide a variety of advertising options for INFINITI dealers, such as paid search, programmatic display, social media marketing, email marketing, broadcast TV, digital video, connected TV and SEO.

"At Sokal, we pride ourselves on the constant innovation and marketing strategies our team produces," said Sokal COO, Michael Ransom. "By being selected to join IMP, we know that we will be able to better serve our current and future INFINITI clients on a daily basis."

Sokal is an award winning, digital advertising agency that specializes in digital marketing and dealership services. Since its inception in 2010, Sokal has been at the forefront of the automotive advertising landscape, providing clients with personalized advertising strategies designed specifically with the dealer's brand and vision in mind.

The INFINITI Marketing Program is designed to partner INFINITI dealers with advertising experts, like Sokal. With Sokal's unique audience capabilities, unparalleled customer service, and expertise in the dealer space, Sokal will be able to provide dealers with a wide range of partner choices and assurance that their programs can be seamlessly integrated with INFINITI applications.

For more information about Sokal, please visit their website at: https://www.gosokal.com/infiniti-digital/

Sokal Digital, an automotive digital agency, announced today that it has been selected as a certified digital advertising provider in the INFINITI Marketing Program (IMP).

Related link: https://www.gosokal.com/

Sokal Signs Advantage Toyota

RALEIGH, N.C. /ScoopCloud/ -- The flourishing advertising agency, Sokal, recently became agency of record for Advantage Toyota. Branching out into the Midwest, Sokal will cover full-service advertising to the Calumet City dealership including websites and digital services.

"We've secured a terrific client and our goal is to create for Advantage Toyota a customized product that will meet and exceed their expectations," remarked Mark Sokal, Founder/Chairman of Sokal. "We hope to continue to broaden our scope of influence and we're perceiving a great appreciation for what we do at Sokal beyond the southeast coast. Our sleeves are rolled up and we're ready to roll out a fully functional website as well as resourceful digital services for this dealership in order to raise the number of their client leads. We're excited for where it will take them."

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For further information about Sokal, please visit their website at: https://www.gosokal.com/

For further information about Advantage Toyota, please visit their website at: https://www.advantagetoyotariveroaks.com/

The flourishing advertising agency, Sokal, recently became agency of record for Advantage Toyota. Branching out into the Midwest, Sokal will cover full-service advertising to the Calumet City dealership including websites and digital services.

Related link: https://www.gosokal.com/

Sokal Signs Keffer Volkswagen

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a leader in the automotive advertising world, recently signed as agency of record for Keffer Volkswagen.

Beginning on March 1, 2021, Sokal will provide a full range of digital and traditional advertising services provided by their professional, creative, and management team of digital experts for the Huntersville, North Carolina dealership.

"Our aim at Sokal is to offer the highest quality advertising services to our clients and I am confident that our partnership with Keffer Volkswagen will prove that outcome", remarked Mark Sokal, Founder/Chairman of Sokal. "The high standards and excellent quality of Keffer's vehicles and sales staff, along with our cutting-edge technology and wide range of digital services and creative design, will give this dealership the boost to effectively increase visibility and, therefore, sales. We absolutely look forward to working with them."

Serving the Charlotte, Statesville, Concord, and Gastonia areas of North Carolina, Keffer Volkswagen is located at 13651 Statesville Road, Huntersville, NC 28078.

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

For more information about Keffer Volkswagen, please visit their website at: https://www.keffervw.com/

Sokal, a leader in the automotive advertising world, recently signed as agency of record for Keffer Volkswagen. Beginning on March 1, 2021, Sokal will provide a full range of digital and traditional advertising services.

Related link: https://www.gosokal.com/

Sokal Signs Burnworth-Zollars (BZ) Auto Group

RALEIGH, N.C. /ScoopCloud/ -- East Coast Automotive advertising agency, Sokal, signed to be the agency of record for the Indiana based Burnworth-Zollars (BZ) Auto Group.

Starting immediately, Sokal will initiate plans for the multi-rooftop auto group that will include a full range of traditional and digital advertising services.

"With the addition of this dealership, Sokal will continue to offer the same excellent services to Burnworth-Zollars (BZ) as we do with all of our valuable clients," commented Mark Sokal, Founder/Chairman of Sokal. "Starting with our creative digital team, I'm confident that we will provide this automotive group with the high-profile visibility that's needed to create an abundance of clientele."

Located in Ligonier, Indiana, Burnworth-Zollars Auto Group (BZ), consists of Burnworth-Zollars (BZ) Ford, Burnworth-Zollars (BZ) Chevrolet, and Burnworth-Zollars (BZ) Chrysler Dodge Jeep Ram. Each dealership carries a full inventory of quality new and pre-owned vehicles.

About Sokal:

Headquartered in Raleigh, North Carolina, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com/

For more information about Burnworth-Zollars (BZ) Auto Group, please visit their website at: https://www.bzautos.com/

East Coast Automotive advertising agency, Sokal, signed to be the agency of record for the Indiana based Burnworth-Zollars (BZ) Auto Group. Starting immediately, Sokal will initiate plans for the multi-rooftop auto group that will include a full range of traditional and digital advertising services.

Related link: https://www.gosokal.com/

Sokal Digital to Partner with Stefan Parsons and BJMM in Daytona

MOORESVILLE, N.C. /ScoopCloud/ -- Stefan Parsons and BJ McLeod Motorsports announced today that Sokal Media Group (Sokal Digital), a leader in automobile advertising from North Carolina, will adorn the No. 99 Chevrolet Camaro as a primary sponsor for the February 13th NXS opener at Daytona International Speedway. Springrates Automotive Suspension is also onboard the car for the season's opener in Daytona as an associate sponsor.

"I can't thank Sokal Media Group and Sean Taylor from Springrates Automotive Suspension enough," said Parsons. "I'm really looking forward to representing the Sokal Media Group this season, and what better way to kick it off than at Daytona! Sokal came onboard my car last year at Las Vegas (Motor Speedway) and we were able to give them a solid run, finishing in the top 20. I scored my career best finish of P12 in 2019 at Daytona, I believe we can better that this year!"

"We are so happy to be partnering with Stefan Parsons this coming season and really looking forward to seeing him compete for BJ McLeod Motorsports," said Mark Sokal, owner of Sokal Media Group."

With headquarters in Raleigh, North Carolina, and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services. As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more, while currently managing well over 350 clients across the country.

In addition to a primary sponsorship at Daytona International Speedway on February 13th, Sokal Media Group will be onboard as a primary sponsor throughout the season, with their next primary at the spring race in Martinsville Speedway.

The 33-race NXS season will begin with the NASCAR Racing Experience 300 at Daytona International Speedway in Daytona Beach, Florida on Saturday, February 13, 2021 at 5:00 p.m. ET live on FS1 and MRN Radio.

About Sokal Media Group (Sokal Digital)

For more information on Sokal, please visit their website at https://www.gosokal.com/ or follow them on Facebook, Twitter, and Instagram.

About Springrates

To learn more about Springrates visit www.springrates.com or via social media on Facebook, Instagram and Twitter.

About BJ McLeod Motorsports

B.J. McLeod Motorsports, Inc. is owned by current NASCAR Cup driver, BJ McLeod and his wife Jessica. The team is located in Mooresville, North Carolina and operates out of a 15,000 sq. ft. state-of-the-art facility, fielding three full-time NASCAR XFINITY Series entries and Live Fast Motorsports, a new NASCAR Cup Series team. To learn more about BJ McLeod Motorsports, visit www.bjmcleodmotorsports.com. Follow along with the team on Facebook, Twitter and Instagram.

About Stefan Parsons Racing

Follow Stefan Parsons news and updates on www.stefanparsons.com and keep track of the latest announcements via social media on Facebook, Twitter and Instagram.

Stefan Parsons and BJ McLeod Motorsports announced today that Sokal Media Group (Sokal Digital), a leader in automobile advertising from North Carolina, will adorn the No. 99 Chevrolet Camaro as a primary sponsor for the February 13th NXS opener at Daytona International Speedway. Springrates Automotive Suspension is also onboard the car for the season's opener in Daytona as an associate sponsor.

Related link: https://www.gosokal.com/

Sokal Hires Jason Jones as Chief Technology Officer

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a full-service automotive advertising agency, announced today that Jason Jones has joined the company as the Chief Technology Officer.

Jones, previously the Vice President, Director of Technology for the McKinney agency, has over nineteen years of experience in building people-first technology, reengineering business processes, setting strategic vision, and bringing new technologies to life.

His work includes technology solutions for national brands including Audi of America, CarMax, Nationwide Insurance, Samsung Electronics, and others.

"The addition of Jason Jones comes at a critical time for our agency," said COO Michael Ransom. "We have had a client growth rate of over 65 percent in the past two years, so having someone with the Jason's knowledge and expertise, will be crucial as we continue to provide innovative products and solutions for our partners."

ABOUT SOKAL:

Sokal is an award-winning, full-service advertising agency that specializes in digital marketing and dealership services. Since its inception in 2010, Sokal has been at the forefront of the automotive advertising landscape, providing clients with personalized advertising strategies designed specifically with the dealer's brand and vision in mind.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

Sokal, a full-service automotive advertising agency, announced today that Jason Jones has joined the company as the Chief Technology Officer. Sokal is an award-winning, full-service advertising agency that specializes in digital marketing and dealership services.

Related link: https://www.gosokal.com/

Sokal to Sponsor Greg Biffle’s Return to NASCAR

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a leader in the advertising world, will sponsor the long-awaited return of Greg Biffle to NASCAR.

Sokal, a long-time supporter and avid fan of NASCAR, will be the proud sponsor of this event.

"I'm extremely proud to sponsor Greg's return to Darlington and my prayer for him is that he becomes the only driver in the history of NASCAR to win all three NASCAR series races held at Darlington," commented Mark Sokal, Founder/Chairman of Sokal. "I will be rooting for him and I'm anticipating an excellent win!"

Biffle, who is now 50 years old, secured the Truck Series race last year at Texas Motor Speedway, but prior to that he hasn't competed full time in NASCAR since the 2016 Cup Series season.

His racing accomplishments include 43 top five finishes, 55 top ten finishes, 12 pole positions, and an average finish of 9.0. He'll now return to NASCAR once more for the Darlington Raceway Truck series race and make his appearance in the #24 Chevrolet for GMS racing in this event.

The race is planned for Sunday, September 6, 2020 at 2 p.m. and will be held at Darlington Raceway, 1301 Harry Byrd Highway, Darlington, SC.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

*PHOTO link for media: https://www.Send2Press.com/300dpi/20-0903s2p-sokal-nascar-hood-300dpi.jpg
*Caption: Freshly painted hood!

Sokal, a leader in the advertising world, will sponsor the long-awaited return of Greg Biffle to NASCAR. Sokal, a long-time supporter and avid fan of NASCAR, will be the proud sponsor of this event.

Related link: https://www.gosokal.com/

Sokal Signs the Leader Automotive Group

RALEIGH, N.C. /ScoopCloud/ -- Auto dealer marketing firm, Sokal, recently signed as the agency of record for the Leader Automotive Group. As a growing dealership group, Leader Automotive Group is the U.S. Division of AutoCanada Inc. (a publicly traded company comprising over 69 dealerships).

Headquartered in Chicago, Leader Automotive currently comprises of 17 dealerships and continues to grow that number. As the need for creative and professional advertising rises, Sokal is ready to meet the challenge.

Sokal will become the dealership's agency of record starting immediately, providing a new website, creating new advertising campaigns, and assisting in many other areas of dealership business, including digital and traditional scopes of service.

"We are extremely excited to partner with the Leader Automotive Group and feel honored to provide our advertising expertise for them," commented Mark Sokal, CEO of Sokal. "Our aim at Sokal is to provide a unique and creative service to all of our clients, and we look forward to doing just that for the Leader Automotive Group. The rooftops at Leader will experience a new level of visibility, thereby increasing profits exponentially. This is what our agency is all about."

The Leader Automotive Group dealerships include: Audi Bloomington Normal, Chevrolet of Palatine, Hyundai of Lincolnwood, Hyundai of Palatine, Kia of Lincolnwood, Lincoln of Normal, Mercedes-Benz of Bloomington, North City Honda, Subaru of Bloomington Normal, Toyota of Lincoln Park, Toyota of Lincolnwood, Volkswagen of Bloomington Normal, Volvo Cars Normal, Audi Peoria, Porsche of Peoria, Volkswagen of Peoria, and Autohaus of Peoria | Mercedes-Benz.

About Sokal:

Headquartered in Raleigh, North Carolina, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

For more information on Leader Automotive Group, please visit their website at: https://www.leaderauto.com/

Auto dealer marketing firm, Sokal, recently signed as the agency of record for the Leader Automotive Group. As a growing dealership group, Leader Automotive Group is the U.S. Division of AutoCanada Inc.

Related link: https://www.gosokal.com/

Sokal Joins CDK Global Partner Program

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a full service automotive advertising agency announced today that it has become a participant in the CDK Global Partner Program, the largest marketplace of third-party automotive applications and integrations. CDK Global, Inc. (NASDAQ: CDK) is the largest provider of integrated information technology solutions to the automotive retail industry.

As a member of the CDK Partner Program, Sokal will provide a more seamless analytics and sales attribution system for their clients who use the CDK DMS system. By using dealers' sales and service data to return industry leading attribution models, Sokal can help lower clients' advertising spend while increasing ROI.

"At Sokal, we pride ourselves on the constant innovation and marketing strategies our team produces," said Sokal COO Garrett Roach. "By joining the CDK Partner Program, we know that we will be able to better serve our clients on a daily basis."

Sokal is an award winning, full-service advertising agency that specializes in digital marketing and dealership services. Since its inception in 2010, Sokal has been at the forefront of the automotive advertising landscape, providing clients with personalized advertising strategies designed specifically with the dealer's brand and vision in mind.

"We're very pleased to introduce Sokal as the newest member of the CDK Global Partner Program," said Howard Gardner, vice president and general manager, CDK Data Services. "Sokal is a welcome addition to our vibrant program that provides dealers with a range of partner choices and the assurance that their programs can be seamlessly integrated with our applications."

About the CDK Global Partner Program

The CDK Partner Program now numbers more than 500 partner companies and 840 unique applications auto dealers can use to run their businesses. As part of the CDK ecosystem, the CDK Partner Program provides data and workflow integration to a wide range of third parties, OEMs and dealers. For a full list of partners and applications available through the program, visit cdkglobal.com/us/partners-list.

About CDK Global, Inc.

With $2 billion in revenues, CDK Global (NASDAQ: CDK) is a leading global provider of integrated information technology solutions to the automotive retail and adjacent industries. Focused on enabling end-to-end automotive commerce, CDK Global provides solutions to dealers in more than 100 countries around the world, serving approximately 30,000 retail locations and most automotive manufacturers. CDK solutions automate and integrate all parts of the dealership and buying process, including the acquisition, sale, financing, insuring, parts supply, repair and maintenance of vehicles. Visit cdkglobal.com.

About Sokal

Sokal is an award-winning advertising agency dedicated to growing business for their clientele through their marketing and advertising services. Using a range of advertising services, including digital, broadcast and print their mission is to get their client's name in the forefront of consumer consciousness. Learn more: https://www.gosokal.com/

Sokal, a full service automotive advertising agency announced today that it has become a participant in the CDK Global Partner Program, the largest marketplace of third-party automotive applications and integrations. CDK Global, Inc. (NASDAQ: CDK) is the largest provider of integrated information technology solutions to the automotive retail industry.

Related link: https://www.gosokal.com/

Sokal Opens Spacious New Office in Charlotte Area

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a leader in automobile advertising in North Carolina, opened a new, cutting-edge office space in the Charlotte area.

Sokal has been a long-time frontrunner in the competitive automobile marketing business. As the company continues to grow and expand, the Charlotte area has become a prime location to appropriate Sokal's resources.

"I couldn't be more pleased to have our office space in this booming area, where there is a great sense of community and connection," stated Mark Sokal, CEO of Sokal. "I love this area of the country and I'm confident that our continued growth and expansion will serve this Charlotte area, well with our marketing, web solutions, creative services, and more that we offer. We have an incredible team of highly trained experts in the field, and we will continue to offer our high standard of advertising needs to all of our clients."

The current Charlotte Sokal team now occupies the new 9,000 square foot venue which opened on November 1, 2019 at the new location at: 9911 Northcross Center Ct., Huntersville, NC 28078.

This Sokal team, along with their base in Raleigh, is comprised of sales, marketing, accounting, coordinators, and more and they will continue to service the 300+ clients that the ad agency giant handles on a monthly basis for advertising needs.

"As I've been at Sokal for many years and experienced the astounding growth and integrity of the company, I am extremely excited to see this new location take off," Melissa Clark, COO Client Operations of Sokal commented. "We are a growing family of varying backgrounds, cultures, expertise, and creative passion. We're all in this together and my wish for the team who'll be occupying this new office space in the Charlotte area all the best!"

About Sokal:

With headquarters in Raleigh, North Carolina, and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services.

As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

Sokal employs well over 100 staff members from Account Executives and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers, while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

Sokal, a leader in automobile advertising in North Carolina, opened a new, cutting-edge office space in the Charlotte area. Sokal has been a long-time frontrunner in the competitive automobile marketing business.

Related link: https://www.gosokal.com/

Sokal Hires Alex Bryant to Head Up Business Development and OEM Relationships

RALIEGH, N.C. /ScoopCloud/ -- Sokal, a full-service automobile advertising agency, is pleased to welcome Alex Bryant to their team. Alex is the new director of Dealer Acquisition and OEM relationships at Sokal. He will oversee business development as well as lead the charge in OEM partnerships.

"We are extremely pleased to have Alex on our Sokal team," commented Mark Sokal, CEO of Sokal. "I'm confident in his abilities, insights, and his rich background experience and I believe he will be able to take our agency to the next level of successful accomplishments."

Alex is a graduate from the University of North Carolina Wilmington with a degree in business administration and marketing. He is an experienced sales professional and sales leader and has worked in the automotive marketing and technology space for many years. He comes to Sokal from Netsertive, where he was the director of automotive where he was responsible for hiring, training and managing a sales team. Additionally, he is experienced in consulting, business growth, and growing OEM relationships. Outside the realm of sales management, Alex was the head golf coach at Newberry College.

About Sokal:

With headquarters in Raleigh, North Carolina and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services. As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

Sokal employs well over 100 staff members from Account Managers and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers, while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

Sokal, a full-service automobile advertising agency, is pleased to welcome Alex Bryant to their team. Alex is the new director of Dealer Acquisition and OEM relationships at Sokal. He will oversee business development as well as lead the charge in OEM partnerships.

Related link: https://www.gosokal.com/

Sokal Signs Empire Automotive Group

RALEIGH, N.C. /ScoopCloud/ -- Automotive advertising agency, Sokal, signs as agency of record for Empire Automotive Group. Empire is a large multi-rooftop automotive retail group with a main location in Huntington, New York.

Their stores include Toyota of Huntington, Advantage Honda, Chevrolet of Huntington, Atlantic CDJR, Audi Lynbrook, Huntington Ford, and Huntington Lincoln, each offering a wide variety of new, certified pre-owned, and pre-owned vehicles.

"The individuals that work for our group have a long-standing investment in the automotive sales industry, and this is an exciting new beginning for us," commented Michael Brown, owner of Empire Automotive Group. "We feel that Sokal is an ideal partnership heading into the future."

Starting in August of 2019, Sokal will offer a variety of website design and digital services for the Empire group, customizing for each individual store and offering services as each dealership chooses.

"I enjoy the challenge of starting fresh with a new client and I believe the Empire Automotive Group will perceive how our marketing strategies can make a huge difference in their visibility and ultimately in their revenue," said Mark Sokal, CEO of Sokal. "Our team delivers a remarkable product and service that are second to none. We're confident that we'll deliver beyond their expectations."

About Sokal:

With headquarters in Raleigh, NC and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services. As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more. Sokal employs well over 100 staff members from Account Managers and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers, while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

Automotive advertising agency, Sokal, signs as agency of record for Empire Automotive Group. Empire is a large multi-rooftop automotive retail group with a main location in Huntington, New York.

Related link: https://www.gosokal.com/

Sokal Signs Pinnacle Ford Lincoln

RALEIGH, N.C. /ScoopCloud/ -- Sokal, a leader in the automobile advertising business recently signed Pinnacle Ford Lincoln as their agency of record. Pinnacle Ford Lincoln is the newest addition to the current 16 store, booming Hudson Auto Group located in Tennessee. The new dealership address will be 4080 Lexington Road in Nicholasville, Kentucky.

"With the addition of Pinnacle, we decided to launch the new website with Sokal," said Jared Gaiennie, general manager of Pinnacle Ford Lincoln. "With the assistance of the Sokal team we're confident that we'll move this dealership in the direction of all the rest of our stores, namely with excellent sales and high visibility."

Starting on August 6, 2019, Sokal will launch new websites for Pinnacle Ford Lincoln.

"The Sokal group is proud to be able to assist Pinnacle Ford Lincoln in optimizing their website content and customer searches," said Mark Sokal, CEO of Sokal. "We've got a first-rate team here that will work on creative website strategies to open up a whole new customer base for this dealership and we look forward to partnering with them."

About Sokal:

With headquarters in Raleigh, N.C. and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services. As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

Sokal employs well over 100 staff members from Account Executives and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers, while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

For more information on Hudson Auto Group, please visit their website at: http://www.hudsonauto.com/ .

Sokal, a leader in the automobile advertising business recently signed Pinnacle Ford Lincoln as their agency of record. Pinnacle Ford Lincoln is the newest addition to the current 16 store, booming Hudson Auto Group located in Tennessee. The new dealership address will be 4080 Lexington Road in Nicholasville, Kentucky.

Related link: https://www.gosokal.com/

Sokal Signs Montgomery Ford-Lincoln

RALEIGH, N.C. /ScoopCloud/ -- Automotive advertising agency, Sokal, recently signed as agency of record for Montgomery Ford-Lincoln. Offering a wide variety of cutting-edge technology, Sokal will provide a new website in addition to assisting in many other areas of dealership business.

"Our Ford-Lincoln dealership is ready for this next step in our journey to becoming more competitive in the car business," remarked John Herb, general sales manager of Montgomery Ford-Lincoln. "We've proudly served Montgomery County and both North and South Carolina, and we believe Sokal will reinforce our presence in these communities."

Montgomery Ford-Lincoln carries a wide variety of quality new, preowned, and certified preowned vehicles. They are located at 214 South Main Street in Troy, North Carolina.

"I'm always thrilled to come on board with an established dealership, exposing them to our new and creative marketing, web solutions, and so much more," commented Mark Sokal, CEO of Sokal. "Our goal is to grow their business so that they can continually reach their sales goals. That's what we plan on doing for Montgomery Ford-Lincoln."

About Sokal:

With headquarters in Raleigh, N.C. and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services. As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

Sokal employs well over 100 staff members from Account Executives and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers, while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

For more information on Montgomery Ford-Lincoln visit their website at: https://www.montgomeryfordlincoln.com/

Automotive advertising agency, Sokal, recently signed as agency of record for Montgomery Ford-Lincoln. Offering a wide variety of cutting-edge technology, Sokal will provide a new website in addition to assisting in many other areas of dealership business.

Related link: https://www.gosokal.com/

Sokal Signs Colonial Harley-Davidson

RALEIGH, N.C. /ScoopCloud/ -- Sokal signs Colonial Harley-Davidson of Prince George, Virginia and will act as agency of record. Starting immediately, Sokal, a leader in the automobile advertising industry will take on various services, in addition to consulting for the Harley-Davidson dealership.

Colonial Harley-Davidson currently stocks new and pre-owned motorcycles, including the 2019 FLTRX Road Glide and the FLHTK Ultra Limited Model.

"This is a new season for us at Colonial and we're excited to partner with Sokal," commented James Blais, Dealer Operator of Colonial Harley-Davidson. "We're looking forward to what their team can offer."

The Harley dealership is located at 1701 Temple Parkway, Prince George, Virginia.

"My team is up for the challenge," said Mark Sokal, CEO of Sokal. "I have no doubt that we'll give Colonial exactly what they're looking for, while exceeding their expectations."

About Sokal:

With headquarters in Raleigh, NC and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services. As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

Sokal employs well over 100 staff members from Account Executives and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers, while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

For more information on Colonial Harley-Davidson, please visit their website at: https://colonialhd.com/

Sokal signs Colonial Harley-Davidson of Prince George, Virginia and will act as agency of record. Starting immediately, Sokal, a leader in the automobile advertising industry will take on various services, in addition to consulting for the Harley-Davidson dealership.

Related link: https://www.gosokal.com/

Sokal Signs Huntington Ford Lincoln

RALEIGH, N.C. /ScoopCloud/ -- Automotive marketing agency, Sokal, is the new agency of record for Huntington Ford Lincoln of N.Y. Beginning immediately Sokal will create new ad campaigns for Huntington Ford Lincoln and assist in many other areas of advertising, including a new website launch in May for Huntington Ford.

"I'm pleased to have the privilege of providing top-of-the-line advertising for Huntington Ford Lincoln," said Mark Sokal, CEO of Sokal. "Being a former Northerner, I understand the high demand of excellence that region of the country demands, and my team will prove to deliver exactly what our client expects, and then some."

Huntington Ford Lincoln serves the greater New York area with an expansive inventory of new and preowned Ford and Lincoln vehicles. The dealership is located at West Jericho Turnpike in Huntington.

"We are your five star dealer and we believe that having the Sokal team on board will allow the community to experience these benefits firsthand," commented Troy Calabrese, general manager of Huntington Ford Lincoln. "We're eager to move forward with fresh advertising strategies."

About Sokal:

With headquarters in Raleigh, NC and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services. As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

Sokal employs well over 100 staff members from Account Executives and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers, while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

For more information on Huntington Ford Lincoln, please visit their website at: https://www.fordlincolnofhuntington.com/

Automotive marketing agency, Sokal, is the new agency of record for Huntington Ford Lincoln of N.Y. Beginning immediately Sokal will create new ad campaigns for Huntington Ford Lincoln and assist in many other areas of advertising, including a new website launch in May for Huntington Ford.

Related link: http://www.gosokal.com/