Tag Archives: Lead generation

New Insurance Lead Generation Company Increases Online Visibility for Niche Insurance Agencies and Carriers

SCOTCH PLAINS, N.J. /ScoopCloud/ -- Insurerants (Insurerants.com) combines the expertise of two industry veterans, JT Images and PL Communications, known for web design, SEO services, and content optimization tailored for insurance lead generation. With over two decades of joint experience, the partnership provides insurance professionals with the tools and strategies needed to increase sales in niche markets.

Insurerants.com helps niche insurance agencies and carriers promote their services and generate more insurance lead prospects. Insurerants(TM) helps insurance agencies and carriers stand out in a highly competitive market. It features a blog, industry-related articles, and case studies, and provides actionable insights for insurance lead generation.

Insurerants combines the web design, hosting, and SEO strengths of JT Images with the content optimization and marketing experience of PL Communications. Together, they offer insurance lead generation services that help companies reach and resonate with their target audience of insurance prospects. Insurerants' approach helps position insurance firms as authoritative leaders within their specific niches.

"In today's rapidly evolving insurance market, specializing in a niche not only sets insurers apart but gives them a competitive edge," says Paul Lavenhar of Insurerants. "Our goal is to transform how niche insurance products are seen and found online. By enhancing their visibility and showcasing their specialized knowledge, we help insurers generate leads in their target market segments."

Joe Trzepla, co-founder of Insurerants, emphasizes the importance of demonstrating expertise within a niche. "By optimizing your website for SEO and crafting content that speaks directly to your audience's needs, we help you attract and convert more qualified insurance leads. It's about proving you understand their industry better than anyone else."

Insurerants' approach is hands-on and collaborative, working closely with clients to develop insurance leads that reach and engage their target audiences effectively. From web design to SEO and content creation, the team is dedicated to enhancing online presence and driving business growth for niche insurance products.

With a track record of success working with businesses ranging from small independents to Fortune 1,000 companies, JT Images and PL Communications understand the risk management profile niche insurers want to reach. The launch of Insurerants.com signifies their commitment to niche insurance marketing to increase sales.

For more information about Insurerants, please visit https://insurerants.com/.

Insurerants (Insurerants.com) combines the expertise of two industry veterans, JT Images and PL Communications, known for web design, SEO services, and content optimization tailored for insurance lead generation. With over two decades of joint experience, the partnership provides insurance professionals with the tools and strategies needed to increase sales in niche markets.

Related link: https://insurerants.com/

Tree Care Marketing Company Founder Reveals a Simple System to Increase Sales by 30% Overnight

EXTON, Pa. /ScoopCloud/ -- Tree Leads Today (TLT) founder Don Dowd is revealing a simple system that he says can increase tree care sales by 30% overnight. The system involves sending a follow-up letter to homeowners who have received an estimate for the tree care company's services. Dowd refers to this system as "the 60-cent salesperson."

"The company is already paying for the lead, and the homeowner has already expressed enough interest in receiving an estimate," Dowd says. "The 60 cents or so that you spend on paper and stamps is the best money you could ever spend to turn that lead into a sale."

Here are the steps that Dowd lays out to successfully make this system work:

1 - Use a white plain #10 envelope with a first-class stamp. Purchase a large supply of these ahead of time along with enough paper to print out a sufficient number of copies of the letter.

2 - Customize this letter with your company information. (You can copy it directly from this article or contact Tree Leads Today to get a free copy emailed to you.)

Good Afternoon!

I recently gave you an estimate for tree services at your residence. If you have any questions or would like more information about the estimate, please don't hesitate to call me anytime!

We at COMPANY understand the value of a long-term client. We would love the opportunity to gain your business now and in the future.

Sincerely,

NAME

3 - Print out a bunch of follow-up letters ahead of time based on the number of estimates you typically do each week/month. Have your estimator sign each letter personally, then stuff the letter into one of the envelopes.

4 - Do NOT put your return address on the outside of the envelope. You are not required to put a return address on the envelope if you use a first-class stamp. Not doing so will help ensure that the envelope gets opened.

5 - At the end of each day, hand-write the name and address of every homeowner who received an estimate that day, place a first-class stamp on the envelopes and mail them. By sending the letters the same day as you did the estimate, the customer will have it in hand usually within 24-48 hours, which is the perfect follow-up timeframe to remind them of your visit.

"Many companies don't even return calls or show up for an estimate," Dowd continues. "Implementing this simple follow-up system sets your business up to outshine the competition. At this point, price becomes a lot less of a factor, because the homeowner knows they are dealing with a quality company, one that won't do shoddy work, leave stuff behind after the job is completed, etc."

The follow-up letter system is hardly used in the industry, even though it is easy to implement and requires minimal resources. The system can be done by anyone in the company and requires no special skills or training.

"If it is a larger tree care company, the letters can be prepared in advance and kept in the office, ready to be addressed and sent out each day", Dowd continues. "For smaller companies where the owner is the one going out and doing the estimates, for example, you can just keep the envelopes stuffed and on hand in your truck, then hand-write the address on them and mail them out at the end of the day."

Dowd's method has been tried and tested in his own tree care business, and many of the tree care companies he works with that are doing well into the 7 figures have also implemented it.

"When I implemented this system in my own tree care company over two decades ago, I saw a 30% increase in sales virtually overnight, and those results are pretty typical. So for example, if you send 1,000 of these letters, you could potentially land an additional 300 jobs. At $1000 per job, that could add $300,000 in gross revenue to the company from 1,000 estimates and mailings."

Dowd believes his follow-up mailing system works so well not only because so few companies do it, but also because direct mail is generally a better way to follow up with customers than emails or phone calls.

"I've found that the personalized letter works more effectively than emailing or calling for doing follow ups after an estimate. Emails can get buried, deleted, or end up in the spam box; and phone calls can seem invasive, especially if you catch somebody at the wrong time. A letter like this will almost always be opened, and it can be opened and read at the recipient's leisure."

To find out more about Tree Leads Today, go to https://www.treeleadstoday.com/.

About Tree Leads Today

Tree Leads Today (TLT) is a top provider of high-quality leads and marketing support for tree care companies throughout the US. TLT was founded by Don Dowd, a successful entrepreneur with over 30 years of experience in the industry. Don has built his success on innovative marketing strategies that help set him apart from the competition. He has built upon these strategies in developing a cutting-edge propriety marketing program for the tree care industry. TLT's proprietary solution has helped hundreds of tree care companies to grow their business and maximize ROI.

Tree Leads Today (TLT) founder Don Dowd is revealing a simple system that he says can increase tree care sales by 30% overnight. The system involves sending a follow-up letter to homeowners who have received an estimate for the tree care company's services. Dowd refers to this system as "the 60-cent salesperson."

Related link: https://www.treeleadstoday.com/

Fanplayr Announces Launch of Personalized SMS for Brands

PALO ALTO, Calif. /ScoopCloud/ -- Fanplayr, a leader in online behavioral personalization and artificial intelligence for the past 10 years, announced it will add Personalized SMS to its menu of products for targeting lead generation and online shoppers.

SMS (short message service) is an intuitive next step in the development of Fanplayr's fully integrative approach to behavior personalization. Most companies begin by targeting customers on their website, then work with an ESP to push out offers and notifications via email. In the past, that data would need to be transferred and shared with a third-party SMS provider to send text messages and fully close the loop on customer experience and conversion.

"Adding SMS will allow us to be fully integrative in our approach for customers," says Simon Yencken, Founder and CEO of Fanplayr. "In the past we've worked with other providers to fill the SMS product need. Now, instead of sharing the data between providers, we're able to service the client throughout the entire stream of interaction with their customer." And it seems SMS marketing returns much better results than email marketing.

SMS marketing ads have on average a 90% open rate, a 45% conversion rate, and will be read within 90 seconds of deployment. (This far outperforms the response rate of 6% for email marketing.) Furthermore, smartphone owners use their phones for messaging more than making phone calls, with 70% of respondents pointing to messaging as a top function of their smartphone, ahead of phone calls (62%) and email (54%), according to a study from Axway.

As consumers become more comfortable with text message interactions with brands, SMS tends to be more productive, and more expensive at the outset, than other products. Therefore, it's critical to target the right people as narrowly as possible to return the most profitable results for the investment. Fanplayr's full knowledge of a brand's customer streams makes this optimization a reality.

"As we continue to develop more sophisticated customer streams, SMS is a critical part of Fanplayr being full-service for all our customers," says Rajiv Sunkara, co-founder and Chief Technology Officer. "Having the full picture of customer intentions, from first point of contact to closing each sale, sets Fanplayr apart from other providers who manage only one piece of the story. It gives our customers more actionable data, better insights, and has led to increased sales performance for all our customers."

About Fanplayr

Fanplayr is a global leader in e-commerce behavioral data, using machine learning and AI to enable businesses to increase conversion rates and revenue, collect more leads, and retarget visitors with personalized recommendations during and after the shopping experience. Fanplayr is headquartered in Palo Alto, California with offices in New York, Buenos Aires, Mexico, Milan, London, Amsterdam, Melbourne and Tokyo.

For more information, visit: https://www.fanplayr.com/

Media Contact
Kathie Gonzalez
kathie@percepture.com

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Fanplayr, a leader in online behavioral personalization and artificial intelligence for the past 10 years, announced it will add Personalized SMS to its menu of products for targeting lead generation and online shoppers.

Related link: https://www.fanplayr.com/

Tree Care Marketing Company Sees Its Most Explosive Growth Amidst 2020 Pandemic

WEST CHESTER, Pa. /ScoopCloud/ -- "The tree service companies that consistently thrive are those that ramp up their marketing efforts during times of recession, such as the economic downturn of the COVID-19 pandemic." This statement comes from Don Dowd, owner and founder of Tree Leads Today. "During economic lulls, many make the mistake of scaling back their marketing out of fear."

If a company's workflow becomes inconsistent, owners may lose their qualified arborists and climbers to their competitors. Without a solid team, a tree company is at risk of failure.

Tree Leads Today is a nationwide tree care marketing company with clients extending as far north as Waterville, Maine, as far west as Maui, Hawaii and to the south to Key West, Florida. They deliver 50 to 1,000 exclusive leads per month to every one of their tree care company partners.

As Dowd explains, they assign a personal client manager to each of their tree company partners, providing ongoing advice for online and offline marketing campaigns for continual, consistent lead generation. They cater to companies' ever-changing needs, such as ramping up, ramping down, or pausing their marketing when their businesses surge to the point they can't keep up with their expanding customer base.

Tree Leads Today works with the largest nationwide tree companies, such as Bartlett Tree Service and Davey Tree Experts, as well as startup and small companies. Unlike other lead systems, the leads they provide are 100% exclusive. This means they aren't shared with any other tree companies in the zip codes that have been specially reserved for their partners. Tree companies get the calls directly from their leads, a unique feature of Tree Leads Today that makes the process transparent and immediate.

Also, as Don explains, "We have found that 6% of leads are bad, so we built a 10% 'bad lead allowance' into the equation. So, for example, if you are a tree service with a 100-leads-per-month plan, we give you 110 leads per month to ensure we've got you covered."

Tree Leads Today maintains close relationships with all of their partnering tree companies. They look forward to the TCI Expo, the industry's biggest yearly event, to see their partners in person and network with thousands of exhibitors, educators, tree company owners, and equipment suppliers. Unfortunately, it was just announced by the host of the event, TCIA (Tree Care Industry Association), that this year's Expo is cancelled due to COVID-19 guidelines. Don says he and his team are disappointed, but look forward to attending next year. In the meantime, Tree Leads Today continues to thrive through the COVID-19 pandemic, with record-breaking growth in lead generation for the months of May and June, 2020.

Call Tree Leads today to see if your zip codes are available, 610-601-9100.

Learn more: http://www.treeleadstoday.com/

Click here for client form: https://www.treeleadstoday.biz/client-form/

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"The tree service companies that consistently thrive are those that ramp up their marketing efforts during times of recession, such as the economic downturn of the COVID-19 pandemic." This statement comes from Don Dowd, owner and founder of Tree Leads Today. "During economic lulls, many make the mistake of scaling back their marketing out of fear."

Related link: http://www.treeleadstoday.com

CIENCE Debuts at #31 in The Financial Times Americas’ Fastest Growing Companies 2020

SAN DIEGO, Calif. /ScoopCloud/ -- The Financial Times announced the inaugural listing of the fastest-growing privately-held companies in the Americas, and lead generation company CIENCE Technologies placed No. 31 out of 500 companies measured. This ranking of the fastest-growing companies signifies a unique look at the most successful companies at a perilous and unpredictable time.

In these unprecedented times where there is so much economic uncertainty, risk, and pain, the ability to generate new business is arguably more important than ever before.

"The timing is interesting here, but the biggest takeaway is that our ability to help clients grow gives us the opportunity to receive this prestigious recognition by the FT," said Eric Quanstrom, CMO of CIENCE. "Our own rapid growth is proof that our Orchestrated Outbound model works. We help our client companies grow, we grow too - it's a virtuous circle."

FT Americas Fastest 500 List

The Financial Times list was compiled with the research company Statista, and ranks entrants from across the Americas by compound annual growth rate (CAGR) in revenue between 2015 and 2018.

The companies on this list show remarkable rates of growth across all industries in the Americas. Between 2015 and 2018, these 500 private companies had a median growth rate of 250 percent.

Interestingly, CIENCE Technologies embodies both of the top two most represented sectors - Technology (25 percent) and Support Services (9 percent). The CIENCE 'Machine-Powered, Human-Driven' approach to lead generation offers the best of both worlds.

Despite the coronavirus, unemployment, and the current recessionary environment, CIENCE also continues to grow, including adding jobs and new customers.

"We continue to find opportunities for ourselves and our clients because that's what we do," said Quanstrom. "We believe that businesses will lead the recovery process out of the current cataclysm. It's our job to connect buyers and sellers... Regardless of headwinds. Continuing to grow, off the strong foundation the FT has recognized here, is key."

About CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Using our proven Orchestrated Outbound techniques - highly-targeted sales research and multi-channel outreach - CIENCE has delivered results for B2B customers in 135+ industries since our founding in 2015.

CIENCE is a global business, with headquarters in San Diego, CA and global offices in Europe, Asia, and the Americas. Connect with us online at https://cience.com/ on LinkedIn, Twitter (@CIENCEcom) or on Facebook.

CONTACT: Christina Pigol, christina.pigol@cience.com

More about FT and the Top 500 Methodology

The FT Americas' Fastest Growing Companies 2020 is a list of the top 500 companies in the Americas that have achieved the highest growth in revenues between 2015 and 2018.

The ranking was created through a complex procedure. Although the search was very extensive, the ranking does not claim to be complete, as some companies did not want to make their figures public or did not participate for other reasons.

The project was advertised online and in print, allowing all eligible companies to register via the websites created by Statista and the Financial Times.

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The Financial Times announced the inaugural listing of the fastest-growing privately-held companies in the Americas, and lead generation company CIENCE Technologies placed No. 31 out of 500 companies measured.

Related link: https://cience.com/