Tag Archives: MAGLITE flashlights

MAGLITE, the PEDESTRIAN SAFETY INSTITUTE and new partners TO PROMOTE TRAFFIC AND PEDESTRIAN SAFETY DURING National Roadside Traffic Safety Awareness Month

ONTARIO, Calif. /ScoopCloud/ -- The Maglite® brand partners up with the Pedestrian Safety Institute (PSI) to support traffic and pedestrian safety during the deadliest month of the year, July. According to the PSI, July has the highest rate of traffic-related fatalities. The days surrounding July 4th are particularly dangerous and are routinely referred to as the deadliest driving days of the year.

Drivers in the United States struck and killed 3,434 people in the first half of 2022 - up 5%, or 168 more deaths, from the same period the year before, according to analysis from the Governors Highway Safety Association (GHSA).

Darkness and low visibility play a significant role in pedestrian deaths. In fact, more than 70 percent of fatalities happen in low-light conditions, particularly at night. In addition to the Pedestrian Safety Institute, Maglite is proud to have the American Paramedic Association, Citizens Behind the Badge, the U.S. Deputy Sheriffs Association, the lead economist of the Drucker School, Jay Prag, America's Criminologist Dr. Currie Myers, and legal scholar John Tulac joining in this mission to illuminate the dangers facing pedestrians and solutions.

National Roadside Traffic Safety Awareness Month was created by the Pedestrian Safety Institute with the goal of educating and urging drivers to use caution while driving during this time of year.

"There are simple ways to reduce the number of deaths due to pedestrian traffic accidents - carry a bright flashlight, wear reflective clothing and be cautious, especially around fast-moving traffic," said Tony Maglica, founder and CEO of Mag Instrument, Inc., manufacturer of the Maglite® Flashlight.

Other facts and Safety Tips are available in the attached materials (link below) and at: https://maglite.com/collections/national-roadside-safety-awareness.

Info sheet (PDF): https://cdn.shopify.com/s/files/1/0089/1764/7423/files/PSI_Flyer.pdf?v=1687543185

The Maglite® brand partners up with the Pedestrian Safety Institute (PSI) to support traffic and pedestrian safety during the deadliest month of the year, July. According to the PSI, July has the highest rate of traffic-related fatalities. The days surrounding July 4th are particularly dangerous and are routinely referred to as the deadliest driving days of the year.

Related link: https://maglite.com/

MAGLITE and Trekin Outdoors! Partner to Encourage the Adventurous Outdoor Lifestyle and Use of MAGLITE Products During Those Adventures

ONTARIO, Calif. /ScoopCloud/ -- MAGLITE and Trekin outdoors! have formed a partnership which will highlight the outdoor adventures of the Trekin Outdoors! team and will include the generous use of Trekin Outdoors! footage in the MAGLITE social media and offer fans of Trekin Outdoors! the chance to win MAGLITE products.

Trekin Outdoors! is a new outdoor TV Show airing on The Sportsman Channel beginning in January of 2022. The show follows two best friends, Chris Queen and Tyler Leipprandt and their crazy Uncle Steve, all from the great state of Michigan as they travel around the country hunting public and private land, for all kinds of creatures.

Their love and passion for the outdoors is only matched by their love and passion for filmmaking. Expect funny, challenging and raw aspects of hunting and being outdoorsmen.

"We are thrilled to be co-branded with MAGLITE," said Chris Queen of Trekin Outdoors!. "This is a brand we pursued as one of our first sponsors because of the quality of the product, my personal relationship with the brand having seen my father and others use Maglite's throughout the years and the fact that is a U.S.A. manufactured product."

"MAGLITE is proud to partner with the team at Trekin Outdoors! to promote the rugged outdoor lifestyle they live and of course we are happy that they have chosen the world-famous MAGLITE brand to be part of their journey," said Anthony Maglica, Founder and Owner of Mag Instrument Inc., manufacturer of the iconic MAGLITE(R) flashlight.

More information about MAGLITE(R) is available at https://maglite.com

MAGLITE and Trekin outdoors! have formed a partnership which will highlight the outdoor adventures of the Trekin Outdoors! team and will include the generous use of Trekin Outdoors! footage in the MAGLITE social media and offer fans of Trekin Outdoors! the chance to win MAGLITE products.

Related link: https://maglite.com/

The Deadliest Days of the Year are Upon Us: 4th of July Holiday Sees Dramatic Spike in Traffic-Related Deaths Every Year

ONTARIO, Calif. /ScoopCloud/ -- The deadliest days of the year for traffic related accidents are those surrounding the 4th of July holiday. Every year there is a dramatic spike in pedestrian related deaths and injuries during that time. According to AutoInsurance.Org, Independence Day averages 450 fatal crashes per year. On average 17 pedestrians are killed every day, with 74% of fatal incidents happening at night according to the Pedestrian Safety Institute. In response MAGLITE® and First Responders Children's Foundation (FRCF) are joining together to promote traffic and pedestrian safety awareness.

Pedestrian fatalities spiked in 2021 even though there was less traffic on the roads due to the pandemic. According to PEW, "Pedestrian fatalities grew in 27 states in the first half of 2020." Also, the Governors Highway Safety Association estimates that overall, "the pedestrian death rate rose 20% during that period. Nearly 3,000 pedestrians were killed, even though there was a 16.5% decrease in traffic."

Darkness and low-visibility play a significant role in pedestrian deaths. In fact, more than 70 percent of fatalities happen at night or at dusk or dawn hours. MAGLITE® and First Responders Children's Foundation are on a mission to illuminate the deadliest days of the year and to highlight the dangers of driving in low-visibility conditions to reduce deaths and injuries.

The Centers for Disease Control offer these tips to be safer as a pedestrian at night:

* Carry a flashlight when walking and wear reflective clothing

* Cross streets at designated crosswalks or intersections

* Walk on sidewalk instead of the road or walk on the shoulder facing traffic if a sidewalk or path is not available.

"Carrying a powerful light source will decrease the chance you are struck by a car and injured or killed this coming weekend and the rest of the year," said Anthony Maglica, Founder and Owner of Mag Instrument Inc. "I wish everyone a safe and happy Independence Day!"

More information about First Responders Children's Foundation is available at http://www.1strcf.org/.

Media Only Contact:
Dan DeMello
Public Relations Coordinator
First Responders Children's Foundation
dan@1stRCF.org
646.822.4236

More information about MAGLITE® is available at https://maglite.com/.

Media Only Contact:
Lou Desmond for Mag Instrument, Inc.
+1-951-258-6466
lou@dandlpr.com

The deadliest days of the year for traffic related accidents are those surrounding the 4th of July holiday. Every year there is a dramatic spike in pedestrian related deaths and injuries during that time. In response MAGLITE® and First Responders Children's Foundation (FRCF) are joining together to promote traffic and pedestrian safety awareness.

Related link: https://maglite.com/

Maglite and First Responders Children’s Foundation (FRCF) Partner to Promote Traffic and Pedestrian Safety

ONTARIO, Calif. /ScoopCloud/ -- Maglite and First Responders Children's Foundation (FRCF) are joining together to support traffic and pedestrian safety during the deadliest days of the year. According to the Pedestrian Safety Institute, July is the deadliest month of the year for traffic related fatalities including those of pedestrians. The days surrounding July 4th are particularly dangerous.

Darkness and low-visibility play a significant role in pedestrian deaths. In fact, more than 70 percent of fatalities happen at night or at dusk or dawn hours. Maglite and First Responders Children's Foundation are on a mission to illuminate the dangers of driving in low-visibility conditions to reduce deaths and injuries.

Maglite and First Responders Children's Foundation will be raising awareness by distributing press materials and alerting the media about the dangers pedestrians will face in the coming months, while also promoting National Roadside Traffic Safety Awareness Month.

National Roadside Traffic Safety Awareness Month was created by the Pedestrian Safety Institute to draw attention to this deadly time of year. Last year we saw one of the largest increases in vehicular fatalities, despite the significant decline in the number of miles Americans were driving as a result of the coronavirus pandemic.

The goal of this program is to increase awareness and urge people to use caution while driving during this particularly perilous time of year.

"There are simple ways to reduce the senseless number of deaths due to pedestrian traffic accidents and that is to carry a bright flashlight, wear reflective clothing and be cautious, especially around fast-moving traffic," said Tony Maglica, Founder and CEO of Mag Instrument, Inc., manufacturer of the Maglite® Flashlight.

More information about First Responders Children's Foundation is available at https://1strcf.org/. Follow First Responders Children's Foundation on Facebook, Twitter, and Instagram @1stRCF.

MEDIA CONTACT:
Joanna Black
Senior Director of Strategic Partnerships
joanna@1stRCF.org
(646) 912-2681

For more information on the MAGLITE® / 1stRCF collaboration visit: https://maglite.com/collections/first-responders-childrens-foundation

Follow @MAGLITE on Instagram, Facebook, YouTube and Twitter

MEDIA ONLY CONTACT:
Lou Desmond for Mag Instrument, Inc.
+1-951-258-6466
lou@dandlpr.com

Maglite and First Responders Children's Foundation (FRCF) are joining together to support traffic and pedestrian safety during the deadliest days of the year. According to the Pedestrian Safety Institute, July is the deadliest month of the year for traffic related fatalities including those of pedestrians. The days surrounding July 4th are particularly dangerous.

Related link: https://maglite.com/

Mag Instrument, the USA manufacturer of the MAGLITE Flashlight, Forms Partnership with First Responders Children’s Foundation

ONTARIO, Calif. /ScoopCloud/ -- Mag Instrument, the U.S.A. manufacturer of the MAGLITE® Flashlight, has formed a partnership with First Responders Children's Foundation. The initial kick-off of the partnership will be Maglite's sponsorship of the Foundation's annual Fun City Bowl. This is an event in remembrance of 9/11 that pits the New York City Fire Department against the New York City Police Department. Each department fields a football team and they will clash on the gridiron at MetLife Stadium.

Mag Instrument will produce limited edition MAGLITE® flashlights with the FRCF logo, a portion of the proceeds from the sales of these lights will be donated to FRCF in support of their mission. These lights will be available on https://maglite.com/.

"We are very pleased to be starting what I am sure will be a long and beneficial relationship with FRCF," said Anthony Maglica, Founder, Owner and CEO of Mag Instrument Inc. "I was born in New York City and spent many years there and know first-hand the great and heroic work both the NYPD and FDNY do and I hope we are supporting them and their children through FRCF for many years to come."

Sponsoring or attending the Fun City Bowl is a wonderful and personal way to show gratitude to our uniformed heroes and their families and to honor the 20-year commemoration of 9/11. Proceeds will support college scholarships and grants for first responder families who have made the ultimate sacrifice. Proceeds will also support the FDNY and NYPD football teams. Contributions to this event will have a direct and immediate impact on the children whose families have already sacrificed so much.

"We are thrilled to have Maglite join us to salute our first responder heroes," said Jillian Crane, President of the First Responders Children's Foundation. "The children of first responders embody resilience and hope for the future."

Maglite and FRCF will also be collaborating in June and July to promote National Roadside Traffic Safety Awareness Month. July is the deadliest month of the year for traffic related fatalities (including pedestrians). Darkness and low-visibility play a deadly factor in these deaths and Maglite is on a mission to illuminate the danger.

About First Responders Children's Foundation

For 20 years, First Responders Children's Foundation has been providing college scholarships to the children of first responders who have been injured or lost in the line of duty. The Foundation also awards grants to families enduring financial hardship and supports educational activities and programs created by first responder organizations to benefit children or the communities in which they live. The First Responders Children's Foundation COVID-19 Emergency Response Fund provides financial hardship grants, PPE, and hotel accommodations to first responders on the front lines of the pandemic. The Foundation also pays for funerals of first responders who have made the ultimate sacrifice. More information about First Responders Children's Foundation is available at https://1strcf.org/. Follow First Responders Children's Foundation on Facebook, Twitter, and Instagram @1stRCF.

About Mag Instrument:

Mag Instrument, manufacturer of the MAGLITE® flashlight, is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner and President Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of American workers since it produced its first flashlight in 1979. For more visit: https://maglite.com/

Mag Instrument, the U.S.A. manufacturer of the MAGLITE Flashlight, has formed a partnership with First Responders Children's Foundation. The initial kick-off of the partnership will be Maglite's sponsorship of the Foundation's annual Fun City Bowl.

Related link: https://maglite.com/

Mag Instrument, the USA manufacturer of the MAGLITE Flashlight, celebrates World Amateur Radio Day by joining forces with ARRL, the national association for Amateur Radio

ONTARIO, Calif. /ScoopCloud/ -- In celebration of World Amateur Radio Day on April 18, Maglite and ARRL, the national association for Amateur Radio®, have announced they have formed a partnership based on the common mission of helping people be prepared for emergencies and to serve their communities in extreme situations such as natural disasters.

ARRL member-volunteers provide public service through the ARRL Amateur Radio Emergency Service® (ARES®), and by expanding the reservoir of trained operators and technicians in radio communications and radio technology. Mag Instrument is the leading maker of U.S.-manufactured high-quality flashlights that have a deserved reputation for performance, reliability and durability.

"Amateur radio operators, or 'hams,' help people in times of difficulty, often by supporting emergency communications when critical infrastructure is damaged, and by responding to the needs of first responders to keep connected," said Anthony Maglica, Founder, Owner and CEO of MAG Instrument Inc. "We manufacture a product that has been used in public safety for over 40 years and we are very supportive of the incredible dedication of radio amateurs, so culturally this is a great alliance for both brands."

MAGLITE® is the preferred flashlight brand of many police, fire and other first responder organizations and is the official flashlight of NASAR - the National Association of Search and Rescue. The partnership with ARRL will entail Mag Instrument creating special laser engraved Maglite® product for ARRL as well as offering their members special pricing on a select line of Maglite products, and in turn, those purchases raise funds for ARRL to support their mission.

"ARRL is delighted that Maglite recognizes the service and skill of ARRL members. This partnership will help us introduce amateur radio to more people," says David Minster, NA2AA, ARRL CEO.

ARRL, headquartered in Newington, Connecticut, counts the majority of active radio amateurs in the US among its ranks. Since ARRL's founding in 1914, its members have advanced the art, science, and enjoyment of amateur radio. For more information about ARRL and World Amateur Radio Day, visit http://www.arrl.org/.

About Mag Instrument:

Mag Instrument, manufacturer of the Maglite® flashlight

For more visit: https://maglite.com/.

MEDIA CONTACT:
Lou Desmond
951-258-6466
lou@dandlpr.com

*LOGO link for media: https://www.Send2Press.com/300dpi/19-1001s2p-maglogo-300dpi.jpg

In celebration of World Amateur Radio Day on April 18, Maglite and ARRL, the national association for Amateur Radio®, have announced they have formed a partnership based on the common mission of helping people be prepared for emergencies and to serve their communities in extreme situations such as natural disasters.

Related link: https://maglite.com/

Maglite and Movember – Two Iconic Worldwide Brands Partner to Shine Light on Men’s Health

ONTARIO, Calif. /ScoopCloud/ -- Maglite and Movember are partnering to shine a light on men's health and well-being. The Movember Mini Maglite(R) AA PRO LED is available now. Owning one will shine a light on your support of men's health issues and a percentage of the proceeds will go to supporting the causes championed by Movember.

Founded in 2003, Movember has funded more than 1,250 men's health related projects globally and is the leading charity changing the face of men's health on a global scale, focusing on mental health and suicide prevention, prostate cancer and testicular cancer. Movember uses funding to impact men's health both locally and globally, investing in country- and culture-specific health projects while collaborating on game-changing solutions that address the men's health crisis on a global scale.

During the month formerly known as November, men grow moustaches to raise funds and awareness for men's health. These funds help develop innovative, breakthrough research and support programs year-round that inspire and empower men to live happier, healthier and longer lives. Now you can support the mission and get an iconic Maglite flashlight also.

"We are very proud to join Movember in their critical mission," said Tony Maglica, founder and CEO of Mag Instrument. "They are one of the leading charities changing the face of men's health."

"We're excited to be joining forces with Maglite and as we honor the Dads in our lives, we are reminded about the important work that still needs to be done in men's health. We continue our mission in helping men across the globe lead healthier lives in turn contributing to healthier families and communities," said Elizabeth Phipps Drewett, U.S. Director of Corporate Partnerships, Movember.

Learn more https://maglite.com/collections/movember

About Movember

Movember is the leading charity changing the face of men's health on a global scale, focusing on mental health and suicide prevention, prostate cancer and testicular cancer.

Movember raises funds to deliver innovative, breakthrough research and support programs that enable men to live happier, healthier and longer lives. Committed to disrupting the status quo, millions have joined the movement, helping fund over 1,250 projects worldwide.

In addition to tackling key health issues faced by men, Movember is working to encourage men to stay healthy in all areas of their life, with a focus on men staying socially connected and becoming more open to discussing their health and significant moments in their lives.

Its vision is to have an everlasting impact on the face of men's health. To donate or learn more, visit https://us.movember.com/

About Mag Instrument:

Mag Instrument, manufacturer of the MAGLITE(R) flashlight, is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Learn more: http://maglite.com/

*IMAGE: https://www.Send2Press.com/300dpi/20-0629s2p-movember-maglite-300dpi.jpg

MEDIA ONLY CONTACT:
Lou Desmond
for Mag Instrument
+1-951-258-6466
lou@dandlpr.com

Maglite and Movember are partnering to shine a light on men's health and well-being. The Movember Mini Maglite AA PRO LED is available now. Owning one will shine a light on your support of men's health issues and a percentage of the proceeds will go to supporting the causes championed by Movember.

Related link: https://maglite.com/

MAGLITE makes the future bright in support of St. Jude Children’s Research Hospital

MEMPHIS, Tenn. /ScoopCloud/ -- MAGLITE(R), the world-famous flashlight brand, is proud to partner with St. Jude Children's Research Hospital(R) with a new line of logoed products. Sales of the product will help to ensure that families never receive a bill from St. Jude for treatment, travel, housing or food - because all a family should worry about is helping their child live.

"We are honored to play a small part in the incredible work that St. Jude Children's Research Hospital is doing to help push the overall childhood cancer survival rate. We hope our customers will support us as we do our part to bring awareness to such a worthy cause," said Anthony Maglica, Founder, Owner and President of Mag Instrument Inc.

Ten percent of proceeds from the sales of these specially marked MAGLITE(R) flashlights will benefit St. Jude in the fight against childhood cancer and other life-threatening diseases. These featured products can be found here - https://maglite.com/collections/st-jude-1

Mag Instrument, Inc., manufacturer of the MAGLITE(R) flashlight is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner and President Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of American workers since it produced its first flashlight in 1979.

For more information, visit: http://maglite.com/ You can also like and follow MAGLITE on Instagram, Facebook, Twitter and subscribe to its YouTube channel.

About St. Jude Children's Research Hospital

St. Jude Children's Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Its purpose is clear: Finding cures. Saving children(R) It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to more than 80 percent since the hospital opened more than 50 years ago. St. Jude won't stop until no child dies from cancer.

St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food - because all a family should worry about is helping their child live.

Join the St. Jude mission by visiting https://www.stjude.org/, sharing stories and videos from St. Jude Inspire, liking St. Jude on Facebook, following St. Jude on Twitter and Instagram and subscribing to its YouTube channel.

*LOGO link for media: https://www.Send2Press.com/300dpi/19-1001s2p-maglogo-300dpi.jpg

MAGLITE, the world-famous flashlight brand, is proud to partner with St. Jude Children's Research Hospital(R) with a new line of logoed products. Sales of the product will help to ensure that families never receive a bill from St. Jude for treatment, travel, housing or food - because all a family should worry about is helping their child live.

Related link: https://maglite.com/

Mag Instrument to Launch the MAGLITE Tactical Group (MTG) at SHOT Show 2020

ONTARIO, Calif. /ScoopCloud/ -- Mag Instrument is introducing the MAGLITE® Tactical Group (MTG) at SHOT SHOW 2020. The introduction of MTG coincides with the release of several new and enhanced products for tactical use for law enforcement and military including, the ML150LRS Compact Rechargeable System, MAG-TAC II, and Butt Stock Shell Holder.

The ML150LRS Compact Rechargeable System, a smaller version of the award-winning ML150LR, is estimated at 800 lumens, a beam throw of approximately a quarter of a mile, patented heat sink technology, excellent battery life, fast charging, and multiple-function sets and operating modes.

"These new products we know will be well-received in the law-enforcement community and at the SHOT Show 2020," said Anthony Maglica, Founder and CEO of Maglite.

The MAG-TAC II is a compact hand-held flashlight, CR123 powered and ergonomically designed with multiple contoured grooves to provide a firm grip for those using either the HARRIES HOLD or what legendary firearms trainer Bill Murphy has coined as the Rodgers/MAG-TAC Hold.

"Other tactical hand-held flashlights used by law enforcement have tactile surfaces to reduce chance of slippage, but the MAG-TAC II provides a whole new level of secure grip and control in high-tension situations," said Bill Murphy, President of Firearms Trainings Associates.

The newly enhanced MAG-TAC® LED Rechargeable System now with higher lumens and longer run time, is an advanced lighting tool powered by a high capacity Lithium Iron Phosphate (LiFePO4) rechargeable battery engineered for long service life with a 2.5 hour charge time. Along with superior quality, performance, and reliability, the MAG-TAC® LED rechargeable flashlight comes with a detachable pocket clip and a USB powered mountable charging base. The aluminum body has an aggressive knurled design and stealth matte anodized finish and comes with either a crown or plain bezel.

Maglite Tactical Group is also introducing a tactical shotgun Butt Stock Shell Holder (BSSH). The BSSH will fit most of the popular shotgun models for both right- and left-hand use and provides quick access for up to 8 shells for fast and versatile reloads. "My preferred combat weapon has always been the shotgun and this accessory helps alleviate the one real tactical drawback to that weapon," said Murphy.

Also featured at the booth will be MAGLITE® Roadside Safety packs available in four (4) different models.

All of these products will be showcased at Maglite SHOT SHOW Booths 4029 and 30109.

About Mag Instrument:
Mag Instrument, manufacturer of the Maglite® flashlight. For more information, visit: https://maglite.com/

[S2PSTORYID:56017]

Mag Instrument is introducing the MAGLITE Tactical Group (MTG) at SHOT SHOW 2020. The introduction of MTG coincides with the release of several new and enhanced products for tactical use for law enforcement and military including, the ML150LRS Compact Rechargeable System, MAG-TAC II, and Butt Stock Shell Holder.

Related link: https://maglite.com/

Mag Instrument Offers Innovative New Bundles of Products to Support Breast Cancer Awareness

ONTARIO, Calif. /ScoopCloud/ -- Mag Instrument Inc. (MAG), the American manufacturer of the iconic MAGLITE(R) line of flashlights, continues its longstanding partnership with National Breast Cancer Foundation, Inc.(R) (NBCF) to promote awareness of and raise funds to support the work of NBCF.

For over a decade Maglite has provided financial support to NBCF and has raised nearly half a million dollars so far. In an effort to continue their support, this year Mag has extended their product offering to include 4 new limited-edition products in safety and security.

"NBCF is grateful for the long-term partnership with Maglite and for their support to our mission of Helping Women Now," said Janelle Hail, NBCF founder & CEO. "Their commitment to raising funds for NBCF will enable us to continue providing help and inspiring hope through our programs to thousands of women affected by breast cancer across the U.S."

"Mag Instrument is happy to continue our support of the National Breast Cancer foundation for over a decade," said Tony Maglica, Founder and President of Mag Instrument. "One in eight women will be diagnosed with breast cancer in their lifetime and we know NBCF is an organization that's run with desire and dedication to provide help and inspire hope to those affected by breast cancer through early detection, education, and support services."

The new line of Maglite items that support breast cancer awareness include:
* Mini Maglite Pro LED Pocket/Purse Flashlight & Sabre Alarm Bundle
* Mini Maglite Pro LED Pocket/Purse Flashlight & Sabre Pepper Spray Bundle
* Solitaire(R) Key Chain Flashlight & Sabre Alarm Bundle
* Solitaire(R) Key Chain Flashlight & Sabre Pepper Spray Bundle.

These specially-marked MAGLITE(R) compact flashlights are available at selected retailers and on the MAGLITE website.

For more information visit: https://new.maglite.com/collections/nbcf-breast-cancer-awareness-month.

About Mag Instrument:
Mag Instrument, manufacturer of the Maglite(R) flashlight, is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner and president Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of American workers since it produced its first flashlight in 1979. For more visit: https://maglite.com.

About National Breast Cancer Foundation, Inc.:
Recognized as one of the leading breast cancer organizations in the world, National Breast Cancer Foundation (NBCF) is Helping Women Now(R) by providing early detection, education and support services to those affected by breast cancer. For more information, please visit https://www.nationalbreastcancer.org/.

MEDIA ONLY CONTACT:
Lou Desmond
for Mag Instrument Inc.
+1-951-258-6466
lou@dandlpr.com

*LOGO link for media: https://www.Send2Press.com/300dpi/19-1001s2p-maglogo-300dpi.jpg

Mag Instrument Inc. (MAG), the American manufacturer of the iconic MAGLITE(R) line of flashlights, continues its longstanding partnership with National Breast Cancer Foundation, Inc.(R) (NBCF) to promote awareness of and raise funds to support the work of NBCF.

Related link: https://maglite.com/

MAGLITE to be featured in the 2019 National Hardware Roadshow

ONTARIO, Calif. /ScoopCloud/ -- ONTARIO, Calif., May 8, 2019 (SEND2PRESS NEWSWIRE) -- MAG Instrument Inc. (MAG), the world leader in flashlight technology, will once again have a very significant presence at the 2019 National Hardware Show.

"We are dedicated to being as American-made as we can be," said Tony Maglica, president, owner and founder of MAG Instrument. "We are committed to producing high quality products while providing the public with high-performance, reliable and durable merchandise."

Maglite has also been selected to be one of very few products to be featured in the National Hardware Roadshow. The roadshow is multiple daily broadcasts that are originated from media row at the show and highlights selected products for the show attendees, media and beyond.

"Being selected to be part of the Hardware Roadshow is a real honor and we look forward to participating and highlighting some of our hottest selling products for 2019 and beyond," said Scott Field, Vice President of Global Sales at MAGLITE(r).

Maglite will also have a significant presence at the Disaster Preparedness and Impulse Buy sections of the show as flashlights are one of the top impulse buy items and one of the main reasons consumers buy flashlights is in case of emergencies.

About Mag Instrument:
Mag Instrument is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner and president Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of American workers since it produced its first flashlight in 1979. For more visit: https://maglite.com/.

MAG Instrument Inc. (MAG), the world leader in flashlight technology, will once again have a very significant presence at the 2019 National Hardware Show. Maglite has also been selected to be one of very few products to be featured in the National Hardware Roadshow.

Related link: https://maglite.com/

American Veterans Center will Honor Mag Instrument at National Archives during the Annual Veterans Conference

ONTARIO, Calif. /ScoopCloud/ -- Ontario, Calif.-based Mag Instrument CEO Tony Maglica and the company will be recognized during the 21st Annual Conference at the National Archives Conference (NAC) on Friday, Oct. 26, 2018. The conference is part of the American Veterans Center's Annual three day veteran's conference. Mag Instrument is being recognized for its commitment and on-going support of the U.S. military for the past four decades.

The annual conference is attended a number of the U.S. Armed Services leaders and high-ranking Washington D.C. officials, as well as some 400 military cadets and midshipmen and Reserve Officers' Training Corps (ROTC) high school students from throughout the country. The award presentation will be held prior to luncheon and Tony Maglica, Jr. will receive the award on behalf of his father and the company.

"It will be an honor to be amongst such dedicated Americans who work tirelessly for the freedoms we enjoy," said Tony Maglica Jr. "Mag Instrument is committed to aiding our military troops and first responders with some of the finest lighting tools they use in ensuring our safety and liberty.

"These men and women are the lifeblood of the American way of life. We at Mag Instrument are grateful to be receiving this award but we are more honored to be able to help our troops in staying safe. We are indebted to each and every person in uniform."

In addition to receiving the award at the NAC, Maglica, Jr. will also be participating in the Sat., Oct. 27 culmination of the three day conference at the American Valor dinner "A Salute to Our Heroes." Maglica, Jr. will present an award to Commander Dean "Diz" Laird, the only 'Ace' pilot to have shot down both German and Japanese aircraft during WWII.

Mag Instrument is also making available a decorated American flag-engraved Maglite flashlight for the approximately 600 guests attending the American Valor black-tie dinner.

"The American Veterans Center is excited with our partnership with Mag Instrument, especially considering all they have done for our military, first responders, and veterans," said Tim Holbert, executive director of the American Veterans Center.

About Mag Instrument:

Mag Instrument Inc., manufacturer of the Maglite(R) flashlight, is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner and president Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of American workers since it produced its first flashlight in 1979.

For more information visit: https://maglite.com/.

Mag Instrument Inc. CEO Tony Maglica and the company will be recognized during the 21st Annual Conference at the National Archives Conference (NAC) on Friday, Oct. 26. The conference is part of the American Veterans Center's Annual three day veteran's conference.

Related link: https://maglite.com/

Flashlight and Video of Hero San Bernardino Sheriff will be on Display at the National Law Enforcement Museum

ONTARIO, Calif. /ScoopCloud/ -- The National Law Enforcement Museum will open to the public on October 13 in Washington D.C. and MAGLITE(R) representatives and San Bernardino County Sheriff Lieutenant Jim Considine will be in attendance to experience this momentous occasion.

Considine was severely wounded while on duty in a 1997 shooting. A bullet from an AK-47 rifle was deflected from a "center-mass" chest wound by the MAGLITE(R) flashlight the Sheriff was carrying. A video encompassing Considine's story is available at https://www.youtube.com/watch?v=JV0SL-53Ekc

Mag Instrument, the manufacturer of the MAGLITE flashlight, is one of the earliest supporters of the National Law Enforcement Museum. The MAGLITE(R) brand will have items displayed in the Museum including the flashlight that saved the life of Jim Considine, a San Bernardino County Sheriff when his full sized rechargeable MAGLITE(R) flashlight blocked an AK-47 bullet and kept working.

"That Maglite saved my life," said Considine. "I am looking forward to being at the opening of the Museum and I thank Maglite for making that happen."

The MAGLITE(R) brand has a strong connection with law enforcement who was the earliest large scale adopters of MAGLITE(R) flashlights which are known for their quality and toughness.

"Our law enforcement officers risk their lives every day to keep us safe," said Anthony Maglica. "This museum is a worthy addition to the monuments and museums in Washington D.C. to show visitors just how difficult and dangerous a job these individuals do for all of us every day."

About Mag Instrument:

Mag Instrument, manufacturer of the MAGLITE(R) flashlight, is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner and president Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of American workers since it produced its first flashlight in 1979.

For more information, visit: http://maglite.com/

VIDEO (YouTube):
https://youtu.be/JV0SL-53Ekc

The National Law Enforcement Museum will open to the public on October 13 in Washington D.C. and MAGLITE(R) representatives and San Bernardino County Sheriff Lieutenant Jim Considine will be in attendance to experience this momentous occasion.

Related link: https://maglite.com/

MAG Instrument Inc. Continues Lighting the Path to Breast Cancer Awareness

ONTARIO, Calif. /ScoopCloud/ -- This month, Mag Instrument Inc. (MAG), the company that produces the iconic MAGLITE(R) line of flashlights, is once again partnering with National Breast Cancer Foundation, Inc.(R) (NBCF) to promote awareness of and raise funds to support the work of NBCF. In fact, 2018 will mark a decade that Mag Instrument Inc. has observed Breast Cancer Awareness Month and donated nearly $400,000 to NBCF.

"Just about everyone has a friend, a co-worker or a relative, if not an immediate family member, who has been affected by breast cancer," said Tony Maglica, Founder and President of Mag Instrument. "And this disease doesn't just affect the patient, one case touches many lives. We continue to support NBCF because it's an organization that's run with energy and passion, one that deploys resources in smart, practical ways."

Under the agreement, Mag Instrument provides financial support to NBCF and markets specially marked and packaged MAGLITE(R) SOLITAIRE(R) 1-AAA-cell and Mini MAGLITE(R) 2AA-cell flashlights. These focusing-beam machined aluminum mini flashlights are custom-anodized, laser engraved with the NBCF logo, and packaged in special pink packaging bearing the NBCF logo.

These specially-marked MAGLITE(R) compact flashlights are available at selected retailers across North America.

"Over the last ten years, with their support and through their pink American-made flashlights, MAGLITE(R) has helped provide early detection and support services to women affected by breast cancer," said NBCF. "We thank Tony Maglica and MAG Instrument for their generous support and commitment to helping people live longer and happier lives."

These specialty flashlights are also available at Maglite.com and can be found at these links.

MAGLITE(R) SOLITAIRE(R) LED - NBCF HOT PINK
http://bit.ly/NBCF-SOLITAIRE-LED

MINI MAGLITE(R) LED AA - NBCF HOT PINK
http://bit.ly/NBCF-MINI-MAGLITE-LED

MINI MAGLITE(R) PRO(R) LED AA - NBCF PINK CAMO
http://bit.ly/NBCF-MINI-MAGLITE-PRO-LED-CAMO

A percentage from the proceeds from the sale of these commemorative NBCF flashlights will help support the mission of NBCF.

"NBCF is grateful for MAG Instrument and the decade of partnership supporting our mission of Helping Women Now," said NBCF Corporate Partner Manager, Kara Causey. "Their donations will enable NBCF to continue providing help and inspiring hope to women affected by breast cancer across the U.S."

For more information on how you can support NBCF, please visit http://nbcf.org and to learn more about Mag Instrument Inc., visit: http://maglite.com.

About Mag Instrument:

Mag Instrument is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner and president Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of workers in America since it produced its first flashlight in 1979. For more information, visit: http://maglite.com/

This month, Mag Instrument Inc. (MAG), the company that produces the iconic MAGLITE(R) line of flashlights, is once again partnering with National Breast Cancer Foundation, Inc.(R) (NBCF) to promote awareness of and raise funds to support the work of NBCF. In fact, 2018 will mark a decade that Mag Instrument Inc. has observed Breast Cancer Awareness Month and donated nearly $400,000 to NBCF.

Related link: https://maglite.com/

MAGLITE Flashlight Wins National Hardware American Manufacturing Award for Best New Product for Second Year in a Row

ONTARIO, Calif. /ScoopCloud/ -- MAG Instrument Inc. (MAG), the world leader in flashlight technology, has been awarded the National Hardware American Manufacturing Award for Best New Product for the second year in a row. The award was presented to MAG by John Lederer with the National Hardware Show (NHS) and Marcie Gabor of the Made In USA Brand. The Maglite(R) ML150LR LED Rechargeable Flashlight System was selected out of eight finalists to receive the award.

NHS and the Made In USA Brand annually pick the Best New Product from an American manufacturer as such products are favored by conscientious consumers. The NHS and the Made in USA Brand are working together to support manufacturers who are forerunners in this national trend. The American Manufacturing Awards are given to companies that manufacture their products in the U.S.A. and focus on excellence in design, quality and innovation.

"It is an honor to receive this coveted award for the second year in a row," said Tony Maglica, president, owner and founder of MAG Instrument. "We maintain a commitment to high quality, American manufactured products while providing the public with high-performance, reliable and durable products."

The mid-sized ML150LR flashlight was designed with first responders in mind. It is a rechargeable flashlight that comes with a cradle intended to ride alongside officers in their patrol vehicle. The ML150LR packs over 1,000 lumens and lasts up to 79 hours in ECO mode. Multiple law enforcement officers from the National Tactical Officers Association who field-tested the ML150LR flashlight gave it a high rating and praised it for a variety of critical features including brightness, beam throw, toughness, on-time between charges and more. The ML150LR is also MAG's first mid-size flashlight to use Lithium Iron Phosphate (LiFeP04) rechargeable battery chemistry, which allows for faster recharging (about 2.5 hours from "dead" to "full").

About Mag Instrument:

Mag Instrument is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner and president Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of American workers since it produced its first flashlight in 1979.

For more information, visit: http://maglite.com/

MAG Instrument Inc., the world leader in flashlight technology, has been awarded the National Hardware American Manufacturing Award for Best New Product for the second year in a row. The award was presented to MAG by John Lederer with the National Hardware Show (NHS) and Marcie Gabor of the Made In USA Brand. The Maglite ML150LR LED Rechargeable Flashlight System was selected out of eight finalists to receive the award.

Related link: https://maglite.com/

Mag Instrument, Inc. will Highlight New Products, New Partnerships and continued support of American Manufacturing at 2018 National Hardware Show

ONTARIO, Calif. /ScoopCloud/ -- MAG Instrument, Inc. will once again be a major sponsor of the National Hardware Show and demonstrate its commitment to American manufacturing being the Co-Title Sponsor of the "MADE IN USA Pavilion." MAG is committed to making its products in the U.S.A. and educating consumers as to the quality and craftsmanship that separate U.S. products from those made overseas.

A story from USA Today noted that "Over 80 percent of Americans are willing to pay more for MADE in USA Products." Anthony Maglica, founder, owner and president of MAG, noted that on a recent visit to MAG, a California U.S. Congressman indicated that keeping U.S. manufacturing strong was not only an economic issue but is a national security issue.

"If the U.S.A. is going to continue to be great we must make things here," said Maglica. "A country without a manufacturing base is weak and at risk economically and otherwise. Making things here means good paying jobs and people who have money to shop at places like hardware retailers and that keeps the economy strong."

MAG will also be highlighting new MAGLITE(R) branded products and its' continued sponsorship of the non-profit organization the National Breast Cancer Foundation.

"Retailers have done well with our National Breast Cancer Foundation line of logo products that benefit breast cancer support and research and we are introducing a new LED line of products we are confident will prove popular as well," said Scott Field, global vice-president of sales and marketing.

MAG also recently launched new partnerships including an Everyday Carry series of products with Gerber and is currently in negotiations on several other upcoming partnerships.

"We are going to continue to innovate and support our retailers with unique marketing efforts and partnerships that increase sales and margins for our retailers so the MAGLITE brand continues to be the leading flashlight brand in the world," said Field.

You can visit the MAGLITE(R) Booth at the National Hardware Show May 8 - 10, 2018 at the Las Vegas Convention Center, Las Vegas, NV. Booth #6937.

For more information visit: http://maglite.com/

MAG Instrument, Inc. will once again be a major sponsor of the National Hardware Show and demonstrate its commitment to American manufacturing being the Co-Title Sponsor of the "MADE IN USA Pavilion." MAG is committed to making its products in the U.S.A. and educating consumers as to the quality and craftsmanship that separate U.S. products from those made overseas.

Related link: https://maglite.com/

MAG Instrument and Maschmedt and Associates collaborate on marketing of MAGLITE products in Western US

ONTARIO, Calif. /ScoopCloud/ -- MAG Instrument Inc. has inked a manufacturer's representative agreement with Maschmedt Group, a full service sales and marketing firm, to greatly increase its reach in the critical retail sectors of sporting goods and hardware. The deal is expected to boost sales of MAGLITE(R) products in these sectors especially in the Western United States where Maschmedt & Associates concentrates its efforts.

The strategic timing of this alliance is ideal, given the impending introduction of new MAGLITE(R)-branded products that are well suited to drive increased market share in the flashlight and accessories sections of the sporting goods and hardware retail sectors.

"This is a great opportunity for Maschmedt & Associates to represent a globally recognized brand - MAGLITE - and increase the success of both organizations," said Tony Maglica, founder, president and CEO of MAG Instrument, Inc.

Maschmedt & Associates has decades of experience in increasing sales for an A-List of companies in the hardware and sporting goods sectors and prides itself on the dedication of its salesforce to the goals of its clients. Maschmedt focuses on the Western United States and is active in 17 states including: Alaska, Arizona, California, Colorado, Hawaii, Idaho, Iowa, Kansas, Missouri, Montana, Nebraska, Nevada, New Mexico, Oregon, Utah, Washington and Wyoming

"We are really pleased to have forged this strategic alliance with the iconic MAGLITE(R) brand - an alliance that will help a great American company to reach its goals," said Don Maschmedt, CEO, Maschmedt & Associates.

About Mag Instrument:
Mag Instrument is the epitome of the American dream and is dedicated to the highest standards of integrity. Each Mag Instrument flashlight represents a culmination of decades of research, development and continuous state-of-the-art refinement in every precision feature.

Mag Instrument is proud to be a U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner and president Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of American workers since it produced its first flashlight in 1979. Mag Instrument is committed to a performance and a reputation reflecting the very best we can achieve.

For more on Mag Instruments go to: http://maglite.com/

# # #
MEDIA CONTACT:
Lou Desmond
for Mag Instrument, Inc.
+1-951-258-6466
lou@dandlpr.com

*LOGO for Media (MAGLITE): Send2Press.com/300dpi/17-0907s2p-maglite-logo-300dpi.jpg

MAG Instrument Inc. has inked a manufacturer's representative agreement with Maschmedt Group, a full service sales and marketing firm, to greatly increase its reach in the critical retail sectors of sporting goods and hardware. The deal is expected to boost sales of MAGLITE products in these sectors especially in the Western United States where Maschmedt and Associates concentrates its efforts.

Related link: https://maglite.com/

CollegeMagazine.com releases its List of the Top 10 Safety and Security Products Every College Student Must Have

ONTARIO, Calif. /ScoopCloud/ -- Every year millions of parents send their children off to college for the first time and what to pack for that child is top of mind, says MAG Instrument Inc. The days of making sure they have clean sheets, lots of socks and an umbrella are long gone. Kids these days have very different needs than in years past and CollegeMagazine.com has put together a list of the Top Ten Safety and Security Items College Kids Must Have and a MAGLITE flashlight is top of the list.

Being safe and secure on a campus today includes having items like a bullet and blast resistant backpack. It also means carrying an item like a ballistic pen that can break glass in an emergency situation. Being prepared means having a reliable multi-tool that can be used in a variety of situations to provide just the right tool for the job. Being able to see and be seen in any situation is a basic security item and the MAGLITE flashlight tops the list.

"It's easy to forget about packing safety items when you're busy buying dorm decor but it's essential. That's why our list features key safety items like a MAGLITE flashlight, especially when it comes to walking home late at night from the library," said CollegeMagazine.com Publisher Amanda Nachman.

"We want students to be proactive about their safety on campus. With this list, parents will have peace of mind that their child is prepared for any situation when they're away at college," said Nachman.

On the top of the list is a multi-mode flashlight with a safety wand and lamp feature. The MAGLITE is the choice here.

"Being able to see in any condition is an important safety and security issue for any college student," said Scott Field, Global VP of Sales and Marketing at MAG Instrument. "College students don't always keep the most regular hours and whether it's coming back from a late night in the library or late night out with friends, a MAGLITE provides reliable lighting for any condition."

The complete list from the CollegeMagazine.com list of Top Ten Safety and Security Items for College Students includes:
- MAGLITE Flashlight
- Bullet Blocker Bulletproof Backpack
- GERBER Multi-Tool
- GERBER Tactical pen
- Emergency USB Charger
- Under Bed Dorm Safe
- Mace Pepper Spray
- Self Defense Whistle
- Zippo Lighter
- Trauma Kit

For the full article click here or go to https://www.collegemagazine.com/safety-security-items-college.

Learn more about MAGLITE at: http://MAGLITE.com/

MEDIA CONTACT:
Lou Desmond
+1-951-258-6466
lou@dandlpr.com

*LOGO for Media (MAGLITE): Send2Press.com/300dpi/17-0907s2p-MAGLITE-logo-300dpi.jpg

Every year millions of parents send their children off to college for the first time and what to pack for that child is top of mind, says MAG Instrument Inc. The days of making sure they have clean sheets, lots of socks and an umbrella are long gone. Kids these days have very different needs than in years past and College Magazine has put together a list of the Top Ten Safety and Security Items College Kids Must Have and a MAGLITE flashlight is top of the list.

Related link: http://maglite.com/

The World Famous Brand of MAGLITE Flashlights Wins the 2017 National Hardware American Manufacturing Award for Best New Product

ONTARIO, Calif. /ScoopCloud/ -- Mag Instrument Inc., the world leader in flashlight technology, has been awarded the National Hardware American Manufacturing Award for Best New Product. The honor was given to the MAGLITE(R) brand for its new compact to mid-sized Traffic Wands that fit most popular MAGLITE(R) model flashlights (including the new MAGLITE(R) ML25 & ML50 series of mid-sized flashlights).

The Traffic Wands convert our most popular lights into illuminating high-visibility wands that can be used for signaling in emergencies situations or for traffic control / safety. They are also great for providing an area light source much like a camping lantern or candle.

"It is gratifying to win an award based on our being an American manufacturer and of course creating excellent products," said Tony Maglica, president and founder of Mag Instrument.

At the National Hardware Show MAG also introduced its brightest, farthest-reaching light ever -- the rechargeable MAGLITE(R) ML150LR(TM) which has generated intense interest in the trade and law enforcement. Despite its mid-size (C-cell format) dimensions, the ML150LR(TM) generates a stunning 1,000 lumens* and achieves a beam distance of over a quarter-mile. And thanks to multiple power settings and critical efficiency innovations, it can run for up to 75 hours on a single charge of its state-of-the-art Lithium Iron Phosphate (LiFePO4) battery.

The American Manufacturing Awards are given only to companies that manufacture their products in the U.S.A. and focus on excellence in design, quality and innovation.

Mag Instrument is one of the only manufacturers left that still makes an entire line of machined-aluminum flashlights in the United States. Every flashlight is designed, engineered, developed and manufactured at MAG's World Headquarters in Southern California. Mag's iconic brand is legendary for its superior performance, quality, and durability.

More information: http://maglite.com/.

(Note: *Estimate. Final ANSI test results pending.)

MEDIA CONTACT:
Lou Desmond, President
Desmond & Louis Public Relations
951-258-6466
lou@dandlpr.com

*PHOTO for Media: Send2Press.com/mediaboom/17-0511s2p-mag-award-300dpi.jpg

Mag Instrument Inc., the world leader in flashlight technology, has been awarded the National Hardware American Manufacturing Award for Best New Product. The honor was given to the MAGLITE(R) brand for its new compact to mid-sized Traffic Wands that fit most popular MAGLITE(R) model flashlights (including the new MAGLITE(R) ML25 & ML50 series of mid-sized flashlights).

The MAGLITE ML150LR LED Flashlight Rechargeable System – the Brightest, Farthest-Reaching Light We’ve Ever Introduced

ONTARIO, Calif. /ScoopCloud/ -- Mag Instrument, Inc., the world leader in flashlight technology, will introduce its most powerful flashlight yet -- the rechargeable ML150 LR(TM). Despite its mid-size (C-cell format) dimensions, the ML150LR(TM) generates a stunning 1,000 lumens* and achieves a beam distance of over a quarter-mile. And thanks to multiple power settings and critical efficiency innovations, it can run for up to 75 hours on a single charge of its state-of-the-art Lithium Iron Phosphate (LiFePO4) battery.

In achieving this performance milestone, Mag Instrument's research and development team started by tackling a long-known problem: An LED light engine must be kept cool to run efficiently, and poor heat dissipation is a serious performance-limiting factor with high-output LEDs. The solution, newly patented by Mag Instrument, is an integral heat-sinking technology that quickly drains heat from the LED.

According to Tony Maglica, president and founder of Mag Instrument, "The new MAGLITE(R) ML150LR(TM) is the first flashlight to embody this new heat sink technology, and the performance results are spectacular - a real breakthrough. But still, let's not forget optics. While many flashlight brands tout their high lumen outputs, that doesn't get you very far unless you also have the superior beam-forming optics needed to shape all that light into a versatile, focusable and effective beam that puts the light where the user needs it. A flashlight should be a powerful, manageable, durable, dependable portable light source that is long-lasting. This new flashlight checks all the boxes magnificently."

Other standard features of the ML150LR(TM) include:
• A versatile charging cradle that can be powered from a standard wall outlet or the 12-volt DC electrical system in a vehicle.
• Multiple power settings to control light output and battery burn rate.
• IPX4 water resistance.
• An advanced user interface with five available functions, custom-configurable to suit the individual user's preferences.

Check out the legendary MAGLITE(R) flashlights, known for their unsurpassed quality, performance and durability, including the ML150LR(TM). Learn more at: http://maglite.com/.

(Note: *Estimate. Final ANSI test results pending.)

MEDIA CONTACT:
Lou Desmond, President
Desmond & Louis Public Relations
951-258-6466
lou@dandlpr.com

*PHOTO for Media: Send2Press.com/mediaboom/17-0509s2p-ML150LR-300dpi.jpg

Mag Instrument, Inc., the world leader in flashlight technology, will introduce its most powerful flashlight yet -- the rechargeable ML150 LR(TM). Despite its mid-size (C-cell format) dimensions, the ML150LR(TM) generates a stunning 1,000 lumens and achieves a beam distance of over a quarter-mile. And thanks to multiple power settings and critical efficiency innovations, it can run for up to 75 hours on a single charge of its state-of-the-art Lithium Iron Phosphate (LiFePO4) battery.